Latest Articles in sustainability
Maxperience Redefines Experiential Marketing In Motorsports: A Tech-Infused Journey Beyond Boundaries
Read this exclusive interview with Arvind Balan, Co-Founder & CEO, Maxperience as he highlights the significance of technology in crafting immersive brand experiences and shares insights into their approach to fan engagement in motorsports, challenges in the experiential marketing industry, measuring ROI, and more.
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Branding Beyond Clothes: How Fashion Advertising Shapes Lifestyle
Priyanka Chugh, Founder and Creative Director, Gypsy Moth writes about the role of advertising in fashion, inclusivity and diversity, the Indian identity and more
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Let’s Begin The Countdown To The 5th Edition Of The Sustainable World Conclave & Awards
The event will present a dynamic series of discussions exploring the multifaceted journey toward a more sustainable and responsible future.
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Sustainability In Experiential Marketing: The Upsurge Of Eco-friendly Events & Activations
Brands speak about how eco-friendly events and activations help in maintaining sustainability in experiential marketing
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Water Kingdom Hosts Eco-Friendly Diwali Celebrations
Water Kingdom’s park has over 2,65,000 trees. Equipped with more than 33 attractions and with a filtration plant recycling 90,00,000 litres of water, every 90 minutes
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India's Lavish Weddings Face An Environmental Wake-Up Call
As per industry experts, an average three-day Indian wedding produces about 700 to 800 kilos of wet waste and 1,500 kilos of dry waste
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Elevating Hospitality: A Journey Through Tamara Leisure Experiences With CEO Shruti Shibulal
Read this exclusive interview with Shruti Shibulal, CEO & Director of Tamara Leisure Experiences as she delves into the world of hospitality, Tamara's emphasis on immersive hospitality and experiential travel. She gives insights into the evolution of the industry with technology and emerging trends.
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Our Strategies Prioritise Crafting A Distinct Brand Identity For Each Product
Read this exclusive interview with Sanjiv Anand, Chairman & Investor, East Side Distillery as he delves into the competitive spirits market and East Side Distillery's approach to standing out
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Realty+ Harit Bharat Leadership Summit & Awards 2023 Comes To A Grand Finale
The first edition of the summit and awards were held on October 4, at Jio Convention Centre, Bandra- Kurla Complex in Mumbai
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BSG Unveils ’25 Tonne Plastic Collection Drive’ Campaign
BSG aims to collect and recycle 25,000 kilograms of plastic as part of the new campaign
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