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Latest Articles in ecommerce

India Poised To Spend $84 Billion On Gifts This Festive Season

Online gifting has in recent years evolved into the fastest growing market trend. According to a report by TECHSCI Research, online gifting in India will reach a market size of $72.56 billion by 2029

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Driving The Growth Charts For 'Smart Buying' Amongst Consumers

Statistics show that e-commerce sales have gone up by over a billion dollars in the last financial year and have been projected to grow exponentially, reaching over 6.5 billion dollars in 2023.

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Servicing customers through the pandemic: Alisha Malik, Vice President - Marketing and E-commerce, Metro Brands Ltd

Brands have to figure out new and effective ways to service customers in a seamless, convenient and safe fashion writes Alisha Malik.

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eBay signs an MoU with Uttar Pradesh Government for its ‘One District One Product’ program

This association will enable ODOP sellers and traders to seamlessly undertake e-commerce retail exports to over 190 markets in the world through a globally established marketplace platform.

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Rakshabandhan 2020: Ferns N Petals Geared Up to make the Occasion even Bigger than the Previous Year

Tied-up with reputed brands like Cadbury, Amul, ITC, Bata, Cookie Man, Phillips, Gillette, Raymond for Rakhi gifting.

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Our new flagship stores have big focus on experiential: Sundeep Chugh, CEO & MD, Benetton India

Sundeep Chugh, Chief Executive and MD Benetton India speaks about leveraging the big potential that Indian retail offers and how experiential is playing a big role in customer acquisition.

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Vibgyor executes ‘Amazon Connect’, an event focused at Amazon’s seller community

Amazon is a leading players in e-commerce with an easy interface that facilitates people to discover virtually anything they want to buy online. The company recently brought on board Vibgyor Brand Services, a leading experiential marketing agency specializing in brand activations and events, for its big show ‘Amazon Connect’.

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