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Latest Articles in digital marketing

The Marketing Goodie Bag For 2023

Karan Kumar shares his top 5 insights to bring a smile to every brand custodian in the business of delighting customers

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Times OOH Leverages Power Of Digital Billboards For Nila Spaces' DOOH Campaign

The Ahmedabad-based brand utilised the complete network of digital billboards by occupying all slots, managed by Times OOH in the city

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India Expo Mart Nominates Tzs Digital As Digital Marketing Partner For Their First Hotel In Greater Noida

The main objective of this partnership is to establish a superior brand name for Expo Inn and contribute significantly to its revenue via digital means

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Mahindra Holidays & Resorts India appoints Zubin Kutar as Digital Marketing Head

Kutar was earlier with Dr Reddys Laboratories as Director Digital Marketing & Transformation.

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Marketing Trends To Watch Out For In 2021

The pandemic transformed the digital interactions across the consumer experience lifecycle but the physical channel is likely to make a stunning comeback on the back of steadily improving consumer confidence in 2021.

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Can digital marketing replace events: Hareesh Tibrewala, Joint CEO, Mirum India

This crises has shown us another way of using digital marketing to reach out the audiences in the form of online events and webinars writes Tibrewala.

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Sorted- A “No-Faf” Digital Marketing Masterclass - Inspired by my Mother: Pawan Sarda Group CMO, Future Group

Everyone needs to check on their mental health and look for a positive outlook. I have got my positivity from my Mom writes Sarda.

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Time to get back into the growth mindset with these 5 Digital Marketing Courses: Vishal Gaba

Vishal Gaba, Senior Director Digital Genesis- BCW, shares an array of courses in digital marketing that will meet your needs.

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The future will be digital, but we must make it truly experiential: Prasad Shejale

Marketers will need to think, design and implement truly Omnichannel consumer experience writes Prasad Shejale, Founder & CEO, Logicserve Digital.

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Creating the Phygital Footprint: Rahul Khanna

Integrating the phygital approach is the best way to increase sales, build trust as well as create the best possible experience for your consumers writes Rahul Khanna, Barcode Entertainment.

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