Latest Articles in data

ICC Selects Sportradar As Data And Streaming Rights Partner

Partnership to help create untapped opportunities for the ICC to engage with its diverse and large fan base across the globe.

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Trends In Digital Transformation Strategy

Organisations need to strategise and see digital as a central and key channel for customer interactions and processes.

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The X-Factor In CX- Using Data For Improving Consumer Experience

Data is a very powerful tool and as long as it’s used responsibly with disclaimers for users to know what they are sharing, data can enhance their experience massively.

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Marketing and Brand in the new world of tech/data: Abhik Santara

Data-driven marketing facilitates more personalized content, which users show their appreciation for through increased engagement writes Abhik Santara, Director, ^Atom Network.

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How to grab consumers attention on social media: Amitek Sinha, COO, ET Medialabs

Amitek Sinha shares few techniques to grab consumers' attention on social media.

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