Latest Articles in Influencer Marketing
Buzzoka to foray in Influencer & Celebrity led commerce
With this B2C initiative, Influencer marketing will enter a new phase
Read MoreChtrbox launches Boombox, an open tool to shortlist India's celebs & mega influencers
Chtrbox, a leading Indian influencer marketing company, announces the launch of Boombox to cater to growing demand for social media influencers.
Read MoreBuzzoka Launches Regional Celebrity Services to Cater Rural Markets
The service will help brand and agencies to cater to the interest of the audience in tier-2 and tier-3 cities, and rural markets.
Read MoreQoruz Partners With Konnect Insights to Provide Integrated Influencer Marketing Technology
The partnership allows Konnect Insights to provide one-login influencer marketing solutions for brands of Qoruz added to Social Data Analytics solutions.
Read MoreThe multipronged impact of student influencer programs and how to channel it
Keeping in mind that the country’s youth makes for one of the top buyers, brands have been strategically planning how to market to this age group. Brands like Red Bull have been running successful campaigns using student influencer programs to add an authentic factor to its brand identity, and the results have been phenomenal.
Read MoreAdidas partners Vibgyor to promote Ultra Boost X with unique influencer engagement event
Adidas recently launched Ultra Boost X shoes specially designed for women. Adidas connected with Vibgyor to curate an unconventional, sporty star-studded event for the launch. Team Vibgyor chose the breathtaking lush green hills of Lavasa as the location for the event where more than 50 popular personalities including TV stars, national athletes and bloggers were invited.
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