In its 7th year this year, the Max Kids Festival has garnered vast reach and popularity across the country with kids and parents alike looking forward to the summer to participate
The Boyzlife show has already been performed for over 20,000 adoring fans since the pair came together in 2016, and this was their debut performance in India.
From the venue, to the food and décor, this wedding has been a subject of discussion for its sheer extravaganza with the total cost estimated to be around 50 million pounds.
Sundeep Chugh, Chief Executive and MD Benetton India speaks about leveraging the big potential that Indian retail offers and how experiential is playing a big role in customer acquisition.