Article on March 17, 2020
Paytm invites contribution in the fight against COVID-19 spread in India
Partners with Unilever & YouWeCan to distribute hygiene products among masses.
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Experiential Industry after COVID-19: Shripad Kulkarni
COVID-19 provides us with the opportunity to take stock, strategize and launch a huge drive to organise the unorganised experiential market writes Shripad Kulkarni.
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WCC Franchise is all set to achieve new milestones in Mobile Cricket Gaming industry
The WCC franchise has managed to amass over 110 million downloads internationally and in India.
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Godrej Protekt urges citizens to join #ProtektIndiaMovement against COVID-19
Godrej Protekt kick-starts #ProtektIndiaMovement campaign with a digital anthem.
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Kalyan Jewellers welcomes Marathi New Year with digital campaign
Launches new collection, Sankalp, with regional ambassador, Pooja Sawant
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MS Dhoni invests in Khatabook, India’s fastest growing fintech startup
Khatabook is a business app that helps MSMEs streamline business transactions online.
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Paytm appoints Premanshu Singh as Senior Vice President
Premanshu comes with over 17 years of experience with some of the top FMCG companies including ITC, Johnson & Johnson as well as leading internet and digital commerce companies.
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Strategic shift in marketing mix – from 4P’s to 4E’s: Amit Diwan, Marketing Consultant, Pay U
Companies graduating from the traditional 4Ps to the new age 4Es will be the ones that will maintain or develop a competitive edge writes Amit Diwan.
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World Out of Home Organization: Toronto 2020 Congress is cancelled
The Congress is being rescheduled for Toronto in June 2021.
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