Article on June 04, 2020
Nagarjuna cement signs Actor Varun Tej as brand ambassador
Varun Tej will feature in a new song as well as in TVCs which will be launched by the brand as part of its upcoming brand campaign that aims to connect with a broader demographic.
Read MoreWe do not represent celebs to brands, we represent brands to celebs: Manish Porwal & Malaica Abreu
Manish Porwal, MD, Alchemist Marketing Solutions and Malaica Abreu, Mananging Consultant, Auntourage, the celeb marketing division of Alchemist explain the changing dynamics of brand-celeb association and the new playbook at work.
Read MoreTravel post COVID-19: Reimagined, Redesigned and Rewired: Vikram Lalvani, Sterling Holiday Resorts Limited
Domestic tourism and local demand will rise, making India stronger and more powerful than before writes Vikram Lalvani, Chief Officer- Revenue Management and Sales, Sterling Holiday Resorts Limited.
Read MoreAdapting to the New Normal: Bhavnesh Sawhney, Co-founder, FB Celebrations Pvt. Ltd
When we reimagine life through a new lens, a smorgasbord of renewed concepts will start to unfold writes Bhavnesh Sawhney.
Read MoreManushi Chhillar joins Team Adidas to Empower More Women to focus on Holistic Fitness
Manushi will join Ranveer Singh, Rohit Sharma, Hima Das among others in support of #HOMETEAMHERO Challenge -- inspiring more people to stay physically and mentally fit.
Read MorePercept creates public service communication campaign for Godrej Properties and Thane Police
The campaign 'Humara Sankalp' is aimed at creating mass awareness amongst people that the fight against Corona is a long battle and the only way to win it is to continue following the strict guidelines defined by the government.
Read MoreYour past learnings can fuel your future: Rasheed Sait, MD, GPJ India Experience Marketing
We are built to be hungry for touch, exploration and interaction in-person and until physical events are back on track we need to innovate to thrive in the uncertainty writes Rasheed Sait.
Read MoreRebuilding the Economy with Exhibitions Industry: Yogesh Mudras, Managing Director, Informa Markets India
With Unlock 1.0, and the gradual but steady re-opening of businesses, the re-start of the exhibitions industry is also necessary not only as it directly and indirectly contributes to the economy on its own writes Yogesh Mudras.
Read MoreJoin e4m's Content Jam-- Leveraging Influencers to drive Brand Purpose Amidst Covid-19 on 8th June, 3 pm onwards
The interesting session will be moderated by Gurpreet Singh, Co-Founder and COO, One Digital Entertainment.
Read MoreCelebrate World Environment Day by participating in CASAGRANDs DIY Garden Photography Contest
Photographs will be selected on the basis of quality/care of plants, uniqueness of plants and presentation of their garden and other factors and the winners will be awarded with Amazon gift voucher worth INR 10,000/-.
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