The idea of ‘The Passion Economy’ was born from his efforts to make technical and grounded economic concepts accessible to the larger public.

Most people struggle to survive in the fast-paced and technology-driven global environment of the twenty-first century. We compete in an endless rat race, constantly worrying that the middle class is dying, and artificial intelligence is set to take on our jobs. Fortunately, bestselling author Adam Davidson, provides an easy and logical reasoning to counter these fears. In his ground-breaking book, aptly titled, ‘The Passion Economy: The New Rules for Thriving in the Twenty-First Century’, he encourages people to forge their own paths and build ‘The Passion Economy’, as opposed to the Economy of Scale previously relied on. The book outlines the method to professional happiness and fulfilment, through the simple philosophy that career paths chosen on the basis of passion, are geared to achieve professional success from the outset.

Adam Davidson is an American journalist focusing on business and economics issues for the National Public Radio in USA. He was a co-founder of NPR's Planet Money podcast, where he first proposed the idea of pursuing one’s passion in order to thrive. He also writes the weekly "It's the Economy" column for the New York Times Magazine, along with contributing to the New Yorker and other prestigious publications. As a focused and informed economist, he strives to help people understand how dramatic economic change is impacting their lives.

The idea of ‘The Passion Economy’ was born from his efforts to make technical and grounded economic concepts accessible to the larger public, by providing knowledge that is easy-to-understand, humorous and engaging. Over 10 years, Davidson collected success stories of real people who upturned their lives by making simple changes based on their passions. His on-ground research was combined with the latest academic studies to complete his book, which has since become a runaway success.

Essentially, ‘The Passion Economy’ presents ground rules to successfully navigate a constantly evolving economy, on your own terms with “intimacy, insight, attention, automation, and, of course, passion.” The book has been described as ‘an indispensable road map and a refreshingly optimistic take on our economic future’, making it essential reading for people across the board – of all ages and ethnicities.

The principle behind ‘The Passion Economy’ encourages freelancers and entrepreneurs, whose work has traditionally been looked down on, to scale their businesses exponentially and earn passive income. Further, it highlights the importance of individuals having the freedom to work at their own time and leisure, and from any place of their choice. The underlying idea is that when people pursue their passions, they have a chance to positively change the world around them, making it a more confident and passionate place for everyone to live in.

To expand on his innovative and path-breaking ideas, Adam Davidson is set to address an Indian audience for the first time ever, in a virtual Live setting. This exclusive program has been organised by Nanni Singh, CEO of ShowCase Events, a company that curates and executes one-of-a-kind experiences. ShowCase Events has expertise in organizing all sorts of corporate and social events or any kind of digital engagement activity, seamlessly in the virtual and on-ground space, along with the production of AV's and short films. 

Singh will host Davidson, along with two other Events and Media industry stalwarts – Roshan Abbas, MD Geometry Encompass, Co-founder Kommune, and President EEMA; and Dr. Annurag Batra, Chairman and Editor-in-Chief, BW Businessworld and the exchange4media Group. 

Join in for this riveting conversation on ‘The Passion Economy’ where Davidson, renowned speaker and bestselling author, will converse with three eminent moderators from the Indian Media and Events industry. The Virtually Live episode will take place on Thursday, January 28, 2021 at 7:30 p.m. IST

Register yourself for the event here:

https://www.townscript.com/e/showcase-events-presents-in-conversation-with-adam-j-davidson

(The writer, Noor Anand Chawla, is Head of Digital Content & Marketing, ShowCase Events, and writes feature columns for various publications.)