The Gionee Elife E7 Bullet Time Photo Station


Android camera smartphone Gionee Elife E7, made for shooting claims to give you the perfect shot from every angle. Putting this theory to test, activation agency Vibgyor Brand Services created India’s first ever bullet time photo stations to capture instantaneous 360 degree shots. Starting off with a two-day weekend activation at Great India Place Mall, Noida; the campaign saw shoppers make a beeline for the photo station to be a part of the Gionee Elife E7 ‘made for shooting’ experience.

Vibgyor Brand Services has created an ingenious orange orbit fitted with 36 Gionee Elife E7 smart phones, each positioned to capture their subject from a new angle. The bullet time photo shot worked in a fraction of a second to create a stunning array of pictures that captured the slightest of movements and the smallest of expressions. This is the first time ever a smart phone is being used for a 360 photo shoot and the Elife E7 has proved that it can give any professional camera a run for its money. Shoppers found themselves in whacky poses; sometimes even with their friends and family in tow, ready to be clicked from every angle. Some even used props like a hula hoop, balloons and balls to get creative with their photographs. Each of these pictures and videos were instantly uploaded to the brand’s Facebook page through a dedicated Gionee Elife E7 smartphone.

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Activation gionee malls Shopping center Vibgyor

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