Saina Nehwal kicked off the Harvest Gold Global Race 2023 as race ambassador

Harvest Gold donated bread slices to the less fortunate through the Robin Hood Army as a part of the ‘Harvest Gold Global Race 2023’ initiative. The brand onboarded Saina Nehwal as the Race Ambassador to motivate and encourage the masses to join the race.

This year, more than 3,000 individuals took part in the race, leading to over 60,000 slices of bread being donated by Harvest Gold through the Robin Hood Army. Harvest Gold Global Race took place on September 24, 2023, with four different categories, 3K(walkathon), 3K(run), 5K(run) and 10K(run), which allowed people from all age groups to participate. 

Raj Kanwar Singh, Managing Director of Grupo Bimbo, India, said, “Guided by a vision of nourishing a better world, Harvest Gold remains steadfast in its commitment to nurturing healthier lifestyle choices. The Harvest Gold Global Race 2023 serves as a purpose-driven initiative, in which participants engage not only for their well-being but also to make meaningful contributions in support of the underprivileged. We extend our heartfelt appreciation to all those who dedicated their time to participate in the World's Largest Race for a Cause.”

Saina Nehwal commented on the race saying, “The ongoing challenge of limited food access is a critical issue globally, and it is a privilege for me to collaborate with Harvest Gold Global Race to bring change. In various ways, the initiative parallels the world of sports, requiring unwavering consistency and maximal effort to achieve success. I would like to express my gratitude to all those who took the initiative to move forward and support the underprivileged while choosing a healthy lifestyle.”

The Global Race 2023 is in its 8th edition and has pledged to donate 20 slices of bread for every registration received for the global race across 34 countries.