Assam To Promote High-end Sustainable Tourism

Tourism Minister Jayanta Malla Baruah emphasised the focus on ‘mass tourism’ for religious destinations, aiming for a balanced approach to tourism development

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The Assam government, under Tourism Minister Jayanta Malla Baruah, is actively promoting sustainable and high-end tourism within the wildlife sector.

Baruah emphasised the focus on ‘mass tourism’ for religious destinations, aiming for a balanced approach to tourism development. The discussion on The Assam Tourism (Development and Registration) Bill, 2024 took place, marking a significant legislative step for the state's tourism sector.

This move comes as Assam has seen increased tourist footfalls in recent years due to a stable environment without agitations or disruptions. The legislation is designed to provide a comprehensive legal framework for the tourism sector, focusing on aspects like the registration of tourist-related facilities.

The government's strategy involves differentiating tourism approaches, advocating high-end experiences for wildlife destinations and mass tourism for religious and destination spots.


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