Budweiser to launch music IP 'What’s Brewing', stirs it up with EDC action

Budweiser announces the launch of their latest campaign - ‘Always Brewing’. The campaign derives its genesis from the brand’s core principles of 'reinvention'. The same spirit of constantly re-inventing itself is also being seen in India’s electronic music culture which is loved by today’s generation. ‘Always Brewing’ aims to empower these music lovers by offering unique electronic music experiences.