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Latest Articles in technology

Re-imagining Influencer marketing in 2020 India: Dharika Merchant

In 2020, we are most likely going to witness a huge rise in tech-driven practices in the influencer marketing industry writes Dharika Merchant, COO, WORD and Alchemy Group.

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Creative entrepreneur of the future

The creation will be the future. And technology will enable the hand and mind of every creative entrepreneur supported by a financial ecosystem that will prefer supporting smaller adventures to help them build upwards and outwards as opposed to funding, gigantic corporate failures.

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Technology is driving the adventure Tourism Industry: Amit Jain, Founder, Rising Star Tours and Travels

Amit Jain shares his insights on how the travel and tourism companies have witnessed the growth of travellers opting for the new destinations that are never explored before.

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Technology meets experiential events- Azhar Morani, Division Head, Dome Corporate

Social Media has taken every industry by storm but the most prominent effect the rise of social media has had is on the marketing world. Social Media marketing is one of the most important avenues for customer engagement for every brand whether it is B2B or B2C- Azhar Morani, Division Head, Dome Corporate

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Nexstgo going on a growth spurt, plans major expansion in the Indian PC market

With the recent launch of consumer laptops, Nexstgo plans to open 50 exclusive brand outlets in the top 10 Indian cities with INR 10 cr investment

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Five tech innovations that have disrupted the events industry

Tech enabled solutions have created more efficient planning processes and more dynamic event experiences than ever before.

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How to optimize your digital presence and expand your events business

Business optimization is the key to unlocking transformational growth for your business. Planning a structure, making a business model, incorporating new age marketing strategies and putting your company on a digital platform are the few ways to map the growth and development of your company.

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Fountainhead MKTG launches experiential technology innovation centre 'The Texperiential Labs'

Fountainhead Digital MKTG, the Digital and Experiential Innovation division of Fountainhead MKTG, a Dentsu Aegis Network agency, has launched 'The Texperiential Labs' - a technology first experiential focussed innovation centre.

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Kestone engages Nokia's 500 employees, partners and customers at 'Innovation Day'

NSN (Nokia Siemens Network) Innovation day is one of the flagship events of the technology giant and is held annually for the past four years. Kestone has been handling this event for the last 3 years. The objective of the two day annual event is to showcase the innovation in various products and services of NSN to internal employees as well as customers and partners.

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Sunburn Pune will echo all the way up to Delhi this NYE!

How you ask? Well, Sunburn, Asia’s most popular Electronic Dance Music Festival owned by Percept Live will be live streamed in New Delhi from December 29 to 31at Hotel Pullman Aerocity. Oh, the wonders of technology!

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