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Latest Articles in ipl

Non Cricketing IP’s Are Providing New Opportunities To Brand Marketers: Experts

At a recent panel discussion on 'Cricket Is Not The Only Sport', experiential experts spoke about the rise of non cricketing platforms and how they are creating compelling experiences for brands and consumers.

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India’s Sports Sponsorship grew to a strong 12% in 2018: GroupM’s ESP Properties

While 85% of Sports Adex is on TV; Digital grew by 44% driven by OTT platforms.

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Twitter Is Enabling A New Era For Brand Experience: Alex Josephson, Head Of Global Brand Strategy, Twitter

.On his recent visit to India, Alex Josephson, Head of Global Brand Strategy, Twitter spoke to everythingexperiential.com about brand engagement on social platforms and how Twitter is ushering a new experience for its partners.

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Sunrisers Hyderabad Unveils Coolwinks as the Principal Sponsor for IPL Season 12

The squad which was table toppers in the last season promises to better its performance by clinching the coveted trophy this time around.

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Rajasthan Royals Brand Ambassador Shane Warne in Conversation with Dr. Annurag Batra on 12th March in Delhi

Warne, who led Rajasthan Royals to its first IPL title in 2008, was the mentor of the side last season.

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Tata Motors Announces Its Second Year of Association with VIVO IPL

As the Official Partner, Tata Motors will showcase the Harrier in the stadium, across all matches, with exciting on-ground engagement plans and merchandise.

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Year Gone By; Year Coming: Deepak Choudhary, Founder, Event Capital

Choudhary writes about the notable hits of 2018 and what is in store for the industry in 2019.

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My Fm to leverage partnership with Rajasthan Royals through on-air and on-ground initiatives

MY FM and Rajasthan Royals have partnered for the on going IPL season where MY FM is the official radio partner for the team.

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Usha continues association with IPL's Mumbai Indians for 5th year in a row

Usha International, one of India’s leading consumer durable companies, continues its association with the Mumbai Indians IPL team for the fifth consecutive year.

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Tata Nexon's unique initiative at IPL supports fight against cancer

Tata NEXON, the latest lifestyle compact SUV from Tata Motors is the official partner for the biggest sporting event in the country, the Vivo IPL 2018. On the eve of the official opening match, captains of 8 leading franchisees participating in Vivo IPL this year, autographed a TATA NEXON with the aim to increase awareness about the soaring cancer plague in the nation.

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