Latest Articles in groupm

On-ground sponsorship crossed Rs 2000 crore mark in 2019: GroupM’s ESP Properties Report

As per the report 2019 was the year for Cricket and dominated the sports advertising sector unanimously.

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Film entertainment industry expected to grow by 10% in 2018 reports GroupM

The film and entertainment industry is growing at 10% year on year in terms of number of films released according to Group M’S India Entertainment marketing report Showbiz, The Indian Superpower by ESP Properties for the year 2017.

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GroupM acquires controlling interest in MediaCom India

WPP’s GroupM, a media investment group, has announced they will be acquiring a majority stake in MediaCom India, a joint venture between GroupM India and Sam Balsara, the principal shareholder of the Madison Media group.

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ESP Properties predicts top trends in Sports and Entertainment Marketing in 2017

Bringing out the 10 trends in sports and entertainment for 2017, ESP Properties, a specialist business unit of GroupM predicts the following trends in the new year...

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