Vir Das marketing his show at Edinburgh Fringe Festival is simple yet pure genius

India’s proud offering to stand up comedy and mainstream cinema, Vir Das has off late been strengthening his game by touring the world with his latest comic act- ‘Unbelievable: The Dishonest Indian’. He recently performed at the Edinburgh Fringe Festival in Scotland and what he did to market his show is nothing short of genius!India’s proud offering to stand up comedy and mainstream cinema, Vir Das has off late been strengthening his game by touring the world with his latest comic act- ‘Unbelievable: The Dishonest Indian’. He recently performed at the Edinburgh Fringe Festival in Scotland and what he did to market his show is nothing short of genius!

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