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Latest Articles in experiential marketing

Indian Cricketer Ishant Sharma Endorses Arista Vault As A Brand Ambassador

The company plans to leverage its popularity to increase brand visibility, drive engagement and establish itself as the top Men’s Luxury tech brand

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Bira 91 Takes Over As The Official Partner For Five IPL Teams

As part of a multi-year partnerships, Bira 91 will be cheering for Mumbai Indians, Delhi Capitals, Royal Challengers Bangalore, Sunrisers Hyderabad, and Kolkata Knight Riders

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Percept Live Appoints Joji George As The CEO

Joji George will be responsible for leading the Vision and Strategic direction of Percept Live encompassing R&D

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Tata Consumer Products launches Tata Tea Premium Street Chais of India

Launches signature Delhi Street Chai - Purani Dilli ki Mithai Chai at The Delhi Metro

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Understanding The Luxury Marketing: Exclusive Interview With Antonio Paraiso

Paraiso shares insights on the unique approach of luxury marketing that sets it apart from the mass market

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Experiential Marketing Drives Brand Loyalty: Anika Agarwal, Chief Marketing & Customer Experience Officer, Orient Electric

She discusses how the brand prioritises experiential marketing and incorporates technology to build awareness and conversion for its products

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Jaisalmer Indian Craft Gin Witnessed A Huge Turnout In Delhi Edition Of The Gin Explorers Club

The festival at Jawaharlal Nehru Stadium on March 4 & 5, 2023 recorded a turnout of over 5000 people

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EEMA North Executive Committee Unveils Promising Initiatives For Events Industry

The 1st North Zone meeting of members in year 2023 was attended by over 100+ Members over a Networking Dinner.

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