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Latest Articles in customer experience

Malls Wooing Footfalls Back Again Post Covid

In the last six months since India opened up, here’s how malls are enhancing customer experiences to increase footfalls through their doors again:

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84% consumers say experience as important as products & services: Salesforce report

As per the 6th ‘State of Marketing’ report, customer experience & engagement is both a priority and the biggest challenge. The report states that innovation is marketing leaders’ number one priority.

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"A concept with a good value and a great experience for the customers" - Sanjay Chhabra, Co-CEO, Jamie's Italian and Pizzeria, India

A celebrity chef’s Italian chain in India offering a great quality food with fantastic ingredients at a very affordable price is what Jamie's Pizzeria by Jamie Oliver is all about. After its two outlets in Delhi, Mr. Sanjay Chhabra, Chairman and MD ‐ Mapple Hotels & Barista Coffee Company Ltd. is now bringing the flavors of Jamie’s kitchen to Mumbai. The outlet will open in Street Phoenix, Lower Parel offering a relaxed atmosphere and a great accessibility in price and experience. BW Applause got into an exclusive conversation with Mr. Chhabra to know more on Jamie’s Kitchen and their third outlet:

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