In the post-Covid era, it will become more important to understand that marketing is not equal to only advertising and communication but goes much beyond it writes Nipun Marya, Director - Brand Strategy, Vivo India.
These speaking hours primarily include Keynote addresses on various subjects that have been the domain of interest, specialty and research of Mr. Harish Bijoor.
According to Lakshmi Pratury, Founder and CEO INK, the three strategies for successful brand building include-authenticity, learning from others and harnessing the power of social media.