Latest Articles in adidas
adidas Unveils the Biggest Sneaker Highlight for Spring Summer 2019- the NITE JOGGER.
The NITE JOGGER launch took ‘Originality’ a notch higher as the brand identified 11 ‘Nite creators’ across various fields who spoke about how #ItsNeverTooLate to pursue their creative vision.
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adidas Originals & Blue Tokai Coffee Roasters Team Up To Introduce Limited Edition Coffee Called the ‘Nite Jogger Blend’
Inspired by adidas Originals’ latest launch, the ‘Nite Jogger Blend’ has been specially brewed for ‘Nite Creators’ who know #ItsNeverTooLate to pursue their vision.
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adidas Originals Introduces A Breakthrough and Disruptive Concept in Drop Marketing
Engages with over 300 sneaker-hounds across the city by dropping ‘ghost’ items as they tried to win hype ‘mystery’ products & celebrate street-style culture.
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70 EMG managed ‘Run for the Oceans’ campaign touches a new high
70 EMG designed, produced and managed the event for Adidas India. No Plastic or Vinyl was used in the production of this event.
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Adidas and Posterscope join hands to celebrate FIFA fever
The core objective of the campaign is to build awareness, buzz and excitement around the tournament and to own conversations around the World Cup for brand Adidas in a country that is chiefly dominated by cricket.
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Vibgyor curates pre-hype activation for Adidas
Vibgyor curated an eight -week long activation that involved celebrities and influencers from Adidas Runners Community .
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Vibgyor awarded for its unique activations for Adidas and Faber Castell
It rained Gold for Vibgyor Brand Services at EEMAX Global 2018, as it won Gold for two popular categories- Best Product Launch Activation and Best Mall or in-store Activation at the EEMAX Global Awards 2018, held in Jaipur this year, to recognize excellence in the event and experiential marketing space.
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Adidas partners Vibgyor to promote Ultra Boost X with unique influencer engagement event
Adidas recently launched Ultra Boost X shoes specially designed for women. Adidas connected with Vibgyor to curate an unconventional, sporty star-studded event for the launch. Team Vibgyor chose the breathtaking lush green hills of Lavasa as the location for the event where more than 50 popular personalities including TV stars, national athletes and bloggers were invited.
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3 brands that engaged their li’l Consumers at Kidzania on Children’s Day
Brands with an aspiration to engage their young consumers on November 14, Children’s Day, embraced experiential marketing to establish a strong connect by collaborating with KidZania, a global indoor theme park.
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3rd edition of Adidas #100DaysOfRunning registers 12,000 people
100 Days of Running is a fitness movement which started in 2015 to encourage people to make running a part of their lives and a way towards better fitness. In its 3rd edition of #100DaysOfRunning, 12,000 fitness enthusiasts have registered for 100 days of running. adidas Runners in Delhi, Bangalore and Mumbai has partnered with the event.
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