Latest Articles in VIP industries

VIP announces 4th edition of 'The Skybags Canvas Project' to engage creative minds

‘Skybags’ the stylish millennial backpack brand from the house of India’s leading luggage company V.I.P Industries, is announcing the 4th season of its innovative, much appreciated annual design contest ‘The Skybags Canvas Project’.

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Amplification is critical else cost per contact becomes very high- Sudhip Ghose, VIP Industries

With a strong legacy behind it, VIP Industries has kept up with times with its youthful new range of products like Caprese and Skybags. Amongst the oldest homegrown offerings of the country, the brand is focused at new customer acquisition through events and experiences. Sudhip Ghose, VP Marketing at VIP Industries gets candid about the brand’s approach in an exclusive interview with EE at Pitch CMO Summit 2017.

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