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Latest Articles in Toast Events

Toast produces unique event for Pepe Jeans featuring Sidharth Malhotra

Pepe Jeans in India has recently been in the news for their latest SS’18 collection and their new brand campaign ‘Made to Create’ which was launched by heartthrob Sidharth Malhotra at a unique event in Mumbai. The star is the first Indian ambassador of the brand and introduced the new brand film and campaign images at an event that was curated by Toast Events for media, influencers and his fans.

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Toast manages, Mandira Bedi hosts, Nitish Bharti and Aditi Mittal perform at 2nd Reebok #FitToFightAwards

Bringing an evening of inspiring stories of courage and determination to the city, Reebok India celebrated the second edition of the #FitToFightAwards at Taj Lands End, managed by Toast Events. The #FitToFightAwards are an extension of Reebok’s #FitToFight campaign, that propagates the belief that fitness brings out the best in each one of us, and is not just physical, but also social and mental. To celebrate the power of women, Reebok introduced its #FitToFight campaign last year, with brand ambassador Kangana Ranaut as the face of the campaign, to inspire women to be strong willed and indomitable when faced with challenges.

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Onitsuka Tiger to set up shop in India today, Toast to manage launch event

Toast Events gears up to launch Japanese footwear brand Onitsuka Tiger in Mumbai’s Palladium Mall today. This will be the flagship store of the brand following which it plans to open stores in multi cities across the country.

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Bestseller raises a Toast with Super Saturday

The 6th edition of Super Saturday, an event presented by Bestseller India, was held across 3 cities – 27th May 2017, Mumbai & 3rd June 2017 in Bangalore and Delhi

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FENTYxPUMA showcased at an event by Puma

PUMA hosted an event for Rihanna’s FENTYxPUMA, to showcase sporty fashion on the 9th of June 2017

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Celio* conducted Indian press day at TAG GourmART Kitchen

Celio* conducted Indian press day at TAG GourmART Kitchen by Ranveer Brar at Kamala Mills on the 6th and 7th of June

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Toast executes debut edition of Reebok's FitToFight awards at Delhi's Grand Hyatt

Reebok culminated the first edition of its #FitToFight awards. Through this campaign, that kicked off on International Women’s Day, the brand is celebrating the struggles, dreams, and triumphs of unsung “women heroes”, who have overcome physical, mental and social barriers to achieve great things.

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Puma India & Toast Events: Working in tandem for a strong experiential proposition

Puma India has taken strongly to experiential as a marketing strategy to engage consumers and build brand recall. “Experiential marketing has always been very key to us. We want our consumers to experience the brand and not just buy it or wear it. There’s a lot of heart and soul that goes into Puma and we want to communicate that,” said Abhishek Ganguly, MD, Puma India.

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