Latest Articles in Sampling

Zenith uses Google search as tool for sampling new range of Maggi

The Google search results page for “Meri Maggi” was transformed into an innovative branding medium - one that registers live votes from consumers ahead of product launch. Zenith, part of Publicis Media India conceived this campaign for Maggi and brought it alive in a unique creative association with Google.

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Vibgyor executes wet sampling of 1 lac Maggi Cup-a-licious soups across 5 cities

Maggi India connected with experiential marketing agency Vibgyor Brand Services for introducing its new range of single serve soups and establish these Maggi Cup-a-licious soups as unique – classic in taste but with a contemporary twist.

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