Latest Articles in In Store

Vajor's intimate store launch in Delhi featured a terrarium workshop, creative giveaways & live music

Vajor, women’s fashion & lifestyle brand hosted an event on account of the launch of its flagship store at Ambience Mall, Vasant Kunj, New Delhi. The stores are a physical render of the Vajor website, clean, fuss-free, effortless to browse, equipped with modern bohemian fashion and lifestyle products.

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We aim for seamless experiences between online and offline environments: Uma Talreja, Raymond

Established in 1925, Raymond Group is India's offering to the world as the largest producer of worsted suiting fabric. When a brand with a strong heritage is gradually introduced to new age perspectives, it inevitably finds itself at a fork in the road. Uma Talreja, Chief Digital Officer and Consumer Experience Head at Raymond talks about taking the high road.

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Promod hosts in-store interactive experience with Amyra Dastur and Bornali Talukdar

Leading French fashion label, Promod organized an engaging session, “Denim Atelier” to exhibit its latest line of denim range which is part of the Spring Summer 2017 collection. The session witnessed actor Amyra Dastur and fashion stylist, Bornali Talukdar in a tête-à-tête with denim lovers.

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