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Latest Articles in Event Capital

BMP reaffirms popularity of Bollywood music second time around in Delhi

Loads of Bollywood music coupled with some interesting music curations and gigs marked the Delhi edition of the Gaana Bollywood Music Project as the curtains came down on the Asia’s largest Bollywood Music Festival at the Jawaharlal Nehru Stadium grounds in Delhi on 28th January 2018. The festival is curated by Event Capital, (a Laqshya Media Group Company) and TM Talent Management.

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Farhan Live, Vishal Bhardwaj to headline Gaana Bollywood Music Project in Delhi

The second season of Gaana Bollywood Music Project will see performances by multifaceted star, actor, film-maker and singer performer Farhan Akhtar who will be seen performing with his rock band Farhan Live. The audience will also get to chance to witness the multi-talented film director, screenwriter, producer, music composer and playback singer Vishal Bhardwaj perform at the festival.

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Gaana to sponsor season 2 of Bollywood Music Project in Delhi

Bollywood music festival, Bollywood Music Project (BMP) is back in the capital for its second season and this time back by commercial music streaming platform 'Gaana' as its title sponsor. Gaana BMP is organized by Event Capital (A Laqshya Media Group Company) and TM Talent Management. The festival will be held at Jawaharlal Nehru Stadium Grounds on 27th and 28th January 2018.

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India Gate Basmati Rice to sponsor 2nd season of Windmill Festival

The second season of Windmill Festival – ‘India’s First International Children’s Festival’ co-powered by India Gate Basmati Rice will be held on December 16th and 17th, 2017 at Jio Garden, BKC in Mumbai. The festival is a joint initiative between Event Capital (a Laqshya Media Group Company) and Tribe Asia and is held in association with Asian Paints Kids’ World (Décor Partner) Avon cycles (Associate Partner), Hypercity (Retail Partner) and Sony YAY! (Happiness Partner).

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Event Capital and Tribe Asia gear up for 2nd edition of Windmill Festival for kids

Children’s Festival Windmill Festival is back, and is scheduled to be held on December 16th and 17th, 2017 at Reliance Jio Garden, BKC in Mumbai. The festival is a joint initiative of Event Capital (a part of Laqshya Media Group Company) and Tribe Asia. It is held in association with Avon cycles (associate partner), Hypercity (Retail Partner) and Sony YAY! (Happiness Partner).

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How to build an event IP from an idea to a brand

I still have clear memory of the adrenaline from when Michael Jackson came to India in 1996. It had taken a lot of convincing at home to get my parents to buy me a train ticket from Nagpur to Mumbai to witness one of the most historic events India ever hosted. After experiencing MJ live, there were only so many career choices that my 17-year-old mind allowed me. Little did I know that one day, Viraf Sarkari and Sabbas Joseph would accept me into the blue blooded institution that produced that very MJ show.

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Event Capital and Laqshya Live gear up to present 4th Big Boys Toys

Big Boys Toys expo, a lifestyle expotainment show is coming to Mumbai for the fourth season. An initiative of Laqshya Media Group’s Event Capital and Laqshya Live Experiences, along with Yes expo, Big Boys Toys expo is a men’s lifestyle show, to be held at the MMRDA grounds, BKC, Mumbai from 22nd -24th September.

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Sony YAY! partners with India Kids Fashion Week for 5th edition

Sony YAY! the newest offering from Sony Pictures Networks India, has partnered with India Kids Fashion Week as the official kids channel partner. As part of the partnership, Sony YAY! will air the Mumbai and Delhi shows that are scheduled for 29th and 30th July at Radisson Blu, Dwarka, New Delhi and 12th and 13th August at the Lalit, Mumbai. In addition, the toons from the channel’s original offerings - Guru Aur Bhole will also engage and walk the ramp with the kids at the fashion show.

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India Kids Fashion Week to hold Mumbai auditions this weekend

The 2017 edition of India Kids Fashion Week in association with Asian Paints – Kids’ World, Crocs and Sony Yay, is back and gearing up for its two-day auditons in Mumbai.

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Event Capital and Craftworld Events host Delhi auditions of India Kids Fashion Week

The 2017 edition of India Kids Fashion Week in association with Asian Paints – Kids’ World, Crocs and Sony Yay is back in Delhi. Dedicated to showcasing kids fashion, the show is a joint venture between Event Capital (A Laqshya Media Group Company) and Craftworld Events

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