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Latest Articles in EEMAX

Curtain drops on 10th EEMAGINE 2017, E Factor sweeps EEMAX with 9 awards

The EEMAX Global Conclave and Awards organized by the apex body for events and entertainment in the country Event and Entertainment Management Association (EEMA) on the 8th, 9th and 10th of September 2017 in New Delhi at Pullman Hotel, Aerocity came to a grand closure with the EEMAX Global Conclave and Awards at the Kingdom of Dreams.

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Laqshya Live adjudged India's highest awarded agency of 2016

The three years old events and experiential marketing agency, Laqshya Live Experiences, has nabbed the title of the highest awarded agency in the country in 2016 with 26 awards. Takes number two place at EEMAX Global awards.

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It's the people who make the difference affirms Siddharth Ganeriwala of award-winning agency Aura

South India’s premier agency Aura Integrated Solutions has been in existence for close to 15 years and today caters to clients across India and beyond. An ideal case of great results from humble beginnings, the company began with a string of launches for various MNCs back in 2002 and before long it was organizing employee engagement days, family days and such like. Then to now, their portfolio of clients has grown to include many of the Fortune 100 companies. Recently Aura bagged 6 metals across categories at the prestigious EEMAX Global Awards, an industry initiative that recognizes event management expertise. In conversation with founder and CEO Siddharth Ganeriwala we talk about this special honor as we recap an eventful decade and a half long run.

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EEMA's initiative 'We Care' focuses at gender equality at the workplace

Concluded recently in Mumbai, the EEMAX Global Conclave and Awards was graced by industry stalwarts wherein EEMA (Event and Entertainment Management Association) launched a structured and planned initiative that would work towards gender equality at the workplace, We Care.

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Kartikey Sharma, founder, Pro Wrestling League: We will do 100 cr of revenue this year

35 countries, 50 olympians, and 20 olympic medalists in the first season! The Pro-Wrestling League is confident of generating 100 crores worth of gross revenue this year, a bold statement indeed. It has not been the easiest ride though. It is one thing to re-strategise cricket or football into a different format. It’s a different story to pick up a sport not as popular, and successfully break into a new market.

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From rock bottom, the only way is up- Sandeep Aggarwal, Shopclues & Droom founder

Courage does not always roar, sometimes it is the quiet voice at the end of the day saying I will try again tomorrow. The journey of Sandeep Aggarwal, founder of Indian ecommerce platforms, Shopclues and Droom, as heard at EEMAX Global conclave 2016 brings to mind this adage. Filled with twists and turns, it is a story of grit, innovation, dedication, and resilience, bound to be a source of inspiration for all who struggle with the daily crests and troughs of running a business.

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Viral content is the new fever chime digital experts at EEMAX 2016

EEMAX Global 2016 saw a panel discussion where there were six people and seven chairs. Mr. Atul Nath, director at Candid Marketing and the moderator of the session, elaborated to curious eyes, that it represented the consumer, who was of course, the most important part of the discussion. The viewpoint found resonation in the applause of the audience, and that may be called an apt start to a session on “what makes certain digital content go viral?”

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EEMAX Global beefs up its program, Google, BBDO and more

The 8th edition of EEMAX Global kicks off today at Hotel Sahara Star in Mumbai, and the annual conclave of event professionals is boasting of a powerful program and a formidable speaker lineup. Apart from trailblazers like Luke D’arcy, Arnab Goswami, Chris Weil, Sudhanshu Vats, CVL Srinivas and others whose attendance was confirmed last week, they will now be joined by Josy Paul, Chairman, BBDO; Vikas Agnihotri, Director, Google; Kailash Kher, Shankar-Ehsaan-Loy among others.

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10 lessons you will learn at EEMAX Global this year

The day nears for the EEMAX Global Conclave and Awards 2016 to be held in Mumbai’s Sahara Star on 17 and 18 October, and as the members of the experiential fraternity wait with different levels of excitement, frenzy and anticipation, here is a spoiler-alert for what the event is poised to offer this year.

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