My decade long journey has been amazing and fulfilling: Shobha Rana

In an interview with everything experiential, Rana spoke about the defining moments of her decade long journey and more.

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Loudest. in & exchange4media announce 70 speakers for Music Inc.

The conference aims at bringing in new music technology to India, connecting advertising, media, brands and marketing with music, educating the artist community in the business of music, providing a platform for continuous growth and solutions.

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Diljit Dosanjh shouts out to Alex Reece amidst 12,000 cheering fans in London

Diljit Dosanjh was performing at Wembley arena in London when he noticed Alex Reece amidst the cheering crowd.

Read More announces its first list of speakers for Music Inc

The conference is curated to drive conversations in the intersection of Music, Brands, Technology, and Marketers.

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Imagica partners with Vh1 Supersonic to bring the biggest bash this summer

The one-day bash had a footfall of 5000 plus people that came to enjoy the rides and the music.

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Vibgyor Brand Services launches social events vertical --Vibgyor Celebrations

The new vertical ‘Vibgyor Celebrations’ offers creative planning and flawless execution for every occasion including weddings, anniversaries and birthdays to name a few.

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Percept ICE manages a first of its kind ‘Grand Rummy Championship’ in India

Hosted by, the contested event saw 204 Rummy Champions participate for the coveted championship title with a prize pool of Rs. 70 lakh.

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Why artists and entertainers need to re-imagine using technology in the millennial dominated world--Shamik Talukder, escapex

Its time celebrities / entertainers move from rented condos to their own private mansions and own their content, their followers and their universe with the use of technology, writes Shamik Talukder, Chief Business Officer at escapex.

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We are not just a festival, we are a feeling – say the Initiators of the Be Good Tribe.

In an interview with EE, Poonam Lal and Nitin Khobe, Initiators, Be Good Tribe spoke about the inspiration behind this unique festival and how they plan to transform it into a mass movement.

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White Salt unveils its experiential campaign for WaterAid India

The campaign aims to spread awareness about the increasing water scarcity problem in India and across the globe.

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