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Article on December 11, 2017

Integriti from Kewal Kiran Clothing launched 'integriti Dance Music stage' at Guestlist4Good

integriti Dance Music(IDM) at Guestlist festival saw a carnivalesque winter extravaganza, with thousand of people cheering to the rocking music of DJ Madoc, DJ Nina and Mallika, DJ Garth, DJ RIB along with DJ Hardwell United We Are artists and Indian sensation Mithoon, Adnan Sami, DJ SHAAN amongst others.

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Mathrubhumi partners Jukebox Entertainment to host The Indian Luxury Expo in Kerala

The city of Cochin hosted a first of its kind one-stop-shop for luxury brands at “Mathrubhumi The Indian Luxury Expo” on December 8th & 9th at Bolgatty event centre.

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Brand and consumer must meet in a conducive environment- Owen Roncon, co-founder, Fountainhead

After the successful closure of Mahindra Open Sky, a two-day voyage of adventure, arts, music, star-gazing et cetera, at Jodhpur, Rajasthan, we spoke to the Co-founder of Fountainhead MKTG, Owen Roncon, about their approach towards brands, selection of venues, challenges in the field of experiential marketing and more. The event was produced and promoted by Oranjuice Entertainment, which is a division of Fountainhead MKTG, now part of Dentsu Aegis Network. Excerpts:

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Toast manages, Mandira Bedi hosts, Nitish Bharti and Aditi Mittal perform at 2nd Reebok #FitToFightAwards

Bringing an evening of inspiring stories of courage and determination to the city, Reebok India celebrated the second edition of the #FitToFightAwards at Taj Lands End, managed by Toast Events. The #FitToFightAwards are an extension of Reebok’s #FitToFight campaign, that propagates the belief that fitness brings out the best in each one of us, and is not just physical, but also social and mental. To celebrate the power of women, Reebok introduced its #FitToFight campaign last year, with brand ambassador Kangana Ranaut as the face of the campaign, to inspire women to be strong willed and indomitable when faced with challenges.

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