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Article on December 08, 2017

Fountainhead manages launch of new Moto x4 for Motorola

Motorola launched the highly anticipated smartphone — the new moto x4 — on the 13th of November 2017 at The LaLit, New Delhi. Attended by over 150 guests from the world of tech media, bloggers and other enthusiasts, this launch event was conceptualized and managed by Fountainhead MKTG, a Dentsu Aegis Network Company.

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Sony Yay! partners a range of events- Mumbai Juniorthon, Windmill Festival, Streetphoria and Hitex Kids Fair

Sony YAY! boosts up the enthusiasm quotient by partnering with a range of initiatives in the country – Mumbai Juniorthon, Windmill Festival, Streetphoria and Hitex Kids Fair 2017.

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“Don’t communicate with consumers. Converse.”- Sumit Sawhney, CEO & MD, Renault

For Sumit Sawhney, CEO and MD of Renault, one of life’s chief philosophies is to establish a “human connect”, both as an individual and as a brand entity. “Conversing rather than communicating” makes all the difference and experiential marketing allows you to achieve this, all whilst touching lives in meaningful ways. Ahead, more nuggets extracted from a freewheeling chat with the sharp CEO of the leading global automotive brand.

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