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Apart from how much and how effortlessly you say it, what you say is more important- Emcee Gitikka Ganju Dhar

They say show business is embedded in the DNA and a testament to this is award-winning emcee and television personality Gitikka Ganju Dhar. In the trade for 18 years, and masterfully juggling her equally demanding roles of motherhood and professional emceeing, Gitikka recently hosted her 3000th event marking her comeback as one of India’s most coveted emcees. In a candid conversation she unravels her eventful life.

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The making of 'Bollywood Music Project', the music festival inspired by good ol' Bollywood

The Delhi edition of BMP attracted a crowd of over 25,000 fans and engaged over 55 million people digitally. Over 50 artists from the Bollywood Music industry, along with over 200 musicians, came together on 3 stages to perform never-heard-before experimental, alternative Bollywood music. BMP is the only music festival in the country to have pulled off two successful editions in Mumbai and Delhi in its debut year. Here we speak to the key stakeholders and learn what went into its making.

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"Tiesto made me famous. We still share a shot when we see each other"- MC Stretch

Having hosted the world’s most epic music festivals like Dance Valley, Tomorrowland and Stereosonic, MC Stretch rose to fame when he became a regular at Tiesto’s events in the early 2000’s. The UK born emcee in his early 40’s was in India recently to host VH1 Supersonic and left us with a taste of his super jet-setting life.

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No matter what a festival looks like how it feels is far more important- Nikhil Chinapa

Among the earliest crop of VJs in India that shot to instant fame in the 90’s with the popular show MTV Select, Nikhil Chinapa is a one-man-band that plays many tunes. The Vj turned Dj turned festival curator shaped India’s iconic music festival Sunburn back in 2007 and was instrumental in bringing knockout DJs like Swedish House Mafia, Tiesto and Hardwell to India. The 42 year old is currently curating Supersonic along with wife DJ Pearl and claims to be “blowing with the wind”. Ahead we snatch a few moments with him for an exclusive and very candid chat.

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Event partnerships are strictly performance driven for us: Sunita Bangard, President- Marketing, Idea

A brand that strives to create life-changing moments, Idea Cellular considers experiential marketing at the core of its DNA. Excerpts of our conversation with its strong and vibrant president of marketing, Sunita Bangard, reveals why.

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Antalya is more secure than any city in Europe- Bunyat Ozpak, Managing Partner, Inventum Mice

A press conference convened at Le Meridian New Delhi on 25 April 2017 to announce the schedule of the upcoming Event and Entertainment Management Association (EEMA) Global Leadership Retreat to Antalya, Turkey. This initiative is aimed at boosting the outbound travel from India to Antalya by ensuring more weddings, MICE and corporate events are organized in the beautiful coastal city.

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We are working on a reality show to appeal to larger audiences- Pranav Bagai, Poker Sports League

From e-sports leagues to wrestling leagues, innovative format leagues have been launched in the past. Adding to this bouquet is the Poker Sports League. With 1 million registered users on adda52.com and approximately 100 million poker players worldwide, Poker is gaining a lot of popularity in India. As the inaugural season of PSL prepares to kick off Pranav Bagai, CEO, PSL gets candid about his plan to raise the ante.

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We aim for seamless experiences between online and offline environments: Uma Talreja, Raymond

Established in 1925, Raymond Group is India's offering to the world as the largest producer of worsted suiting fabric. When a brand with a strong heritage is gradually introduced to new age perspectives, it inevitably finds itself at a fork in the road. Uma Talreja, Chief Digital Officer and Consumer Experience Head at Raymond talks about taking the high road.

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We have an insightful understanding of every event organizer's target base- Anil Makhija, BookMyShow

Besides being India’s leading ticketing platform for movies and live events, BookMyShow is a go-to choice of event planners for services like box office management, gate entry management, ticket printing, wrist band printing, F&B management using RFID technology etc. As the company warms up for all the action behind-the-scene at the much-hyped and awaited Justin Bieber concert in Mumbai, we take tips from Anil Makhija, VP - Service Delivery, BookMyShow on how to become a category leader.

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All our activations enable creativity- Mathew Morgan, Marketing Director, Vans

American manufacturer of surf and skateboarding gear, Vans, has been active in the action sports industry by sponsoring skateboard, surf, snow, BMX, and motocross teams. Its twenty-year old music property The Warped Tour is among the the largest and longest running travelling rock festivals in the world. In India the brand competes with several global sports apparel and footwear giants but is carving a niche for itself as a youth culture brand with its Off The Wall campaign. Mathew Morgan, Marketing Director, Vans Apac gives us the lowdown.

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