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Latest Articles in protalk

Sustainable Fashion: A New Paradigm For Brands To Embrace

The global fashion industry, worth US $2.5 trillion and employing over 75 million individuals globally, has become one of the major polluters on our planet, writes Shreya Ghodawat

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The Power of Small Ripples

Even today, when everyone is incredibly mindful of gender disparity, it is rare to see women at the top compared to men, writes Shirley D’Costa

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NOORINGS: Did HUL Miss An Opportunity For Its First Woman MD & CEO

Two days after Women's Day, HUL has named its new MD & CEO and one wonders whether it missed out on the opportunity of getting its first woman top boss or adding to the rare breed of women FMCG CEOs

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Customer Is King In The Metaverse Too

The Metaverse is at a nascent stage, however, it carries immense potential to touch every aspect of people’s lives, writes Sanjay Binyala

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The Success of Brand Starts With Understanding The Consumers

By consistently offering value, brands can build trust and establish long-term relationships with consumers, writes Vineet Arora, Founder & CEO of Rad Living

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Event Industry Knows How To Ride Through Tumultuous Times

Conquering with courage is the new mantra for survival, writes Anupam Anand

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Chat GPT - Adding New Dimension To The Business’ Growth

People were afraid of computers in the beginning and feared that they would take away thousands of jobs but it created more.

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Glorious Yet Glamorous- The Journey Of An Event Through A PR Lens

Don't count the days, make your days count before the event, writes Saloni Gandhi, Founder, The Pen Project

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Responsible Tourism Storytelling For Promoting India

The country is home to a wealth of architectural marvels, scenic beauty, and spiritual sites that attract millions of tourists every year

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Making Experiential Marketing Work For Your Brand

We live in a world where technology enables brands to blend, almost seamlessly, writes Raj Pyla

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