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Latest Articles in protalk

Our mission is to create magical and memorable experiences for clients: Sahil Wadhwa, Director, Modern Stage Service

Modern Stage Service has always been involved in designing some of the most creative Son et lumière shows throughout India.

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I want to create businesses that will outlast me: Badshah, Musicpreneur & Artiste

At the first edition of exchange4media’s music conference—Music Inc., popular music artist Aditya Prateek Singh Sisodia, popularly known as Badshah opened up in a candid interview with noted Film Critic and author Anupama Chopra about his musical journey and what it takes to become a musicpreneur.

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My decade long journey has been amazing and fulfilling: Shobha Rana

In an interview with everything experiential, Rana spoke about the defining moments of her decade long journey and more.

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Imagica partners with Vh1 Supersonic to bring the biggest bash this summer

The one-day bash had a footfall of 5000 plus people that came to enjoy the rides and the music.

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We are not just a festival, we are a feeling – say the Initiators of the Be Good Tribe.

In an interview with EE, Poonam Lal and Nitin Khobe, Initiators, Be Good Tribe spoke about the inspiration behind this unique festival and how they plan to transform it into a mass movement.

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We dont just talk to creative communities, we engage and enable them: Ankita B Shankar, Vans India

Vans India has lately been making news for its campaigns that are seen as redefining customer engagement.

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The amazing evolution of consumer experience in the last mile of purchase- Pushpa Bector

Forming large partnerships and collaborations to building a lasting experience can go a long way in earning positive sentiments from customers, writes Pushpa Bector, EVP & Head - DLF Shopping Malls.

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We followed a 5-pronged approach to be awarded 'Best New IP'- Jaideep Singh, founder, Dessertarian Fest

In conversation with EE, Jaideep Singh, founder of the young award winning event- Dessertarian Fest- speaks about taking a chance with a novel concept, the quick ascent to success and everything that worked in his favour.

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Our new flagship stores have big focus on experiential: Sundeep Chugh, CEO & MD, Benetton India

Sundeep Chugh, Chief Executive and MD Benetton India speaks about leveraging the big potential that Indian retail offers and how experiential is playing a big role in customer acquisition.

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A lesson in work-life balance from multi-tasking moms in the events industry

From looming deadlines to meeting professional targets at work, the working mother is a super woman who has perfected the fine art of managing it all. Keep reading to meet some fierce multitasking maestros from the events Industry.

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