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Latest Articles in industry watch

Tata Mumbai Marathon introduces medal for 42k finishers and those who inspired them

Procam International, promoters of the Tata Mumbai Marathon announced the ‘Inspiration Medal’ – a world’s first-of-its-kind marathon medal. The Inspiration Medal is a creative outcome of the collaboration between Procam International and Chlorophyll Innovation Lab, the Innovations Partner for the event.

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10 biggest events held at Dome NSCI in 2017

Overlooking the waters of Arabian Sea and the Haji Ali Dargah, Dome@NSCI is among the few indoor venues in Mumbai with the capacity to host large format events. It has made a name for itself due to its repertoire of hosting grand events, and 2017 was no different. The last year saw some renowned events take place the Dome@NSCI and the top ten are listed below.

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Conrad Hotels welcome second property in India in Bangalore

Conrad Hotels & Resorts celebrates further expansion in India with the opening of Conrad Bengaluru. Soaring 24 stories above Bengaluru’s Central Business District, the new luxurious hotel, which is owned by Prestige Group and managed by Hilton is located to provide excellent accessibility to prime business, technology, art and entertainment districts.

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5 gourmet event-caterers in Delhi that won’t break the bank

There's no denying that among the key attractions at any event is its food. Be it a wedding or a conference, the quality of food is invariably the most commonly discussed subject among attendees (If they are anything like us!). Goes without saying picking a caterer from the yellow pages could mean signing a death warrant for your event. Fret not, we've got you! Here's a fail-safe list of 5 gourmet catering companies in the capital that will leave your guests consumed with desire and not put a big dent in your wallet.

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Cinepolis associates with Yes Bank to enhance customer experience

Cinépolis, India’s 1st international and the world’s 2nd largest movie theatre circuit, associates with YES BANK, India's fifth largest private sector bank, to offer an augmented customer experience across India.

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Wedding wizards predict India's top 10 wedding trends of 2018

Indian weddings have come a long way over the past few years. With each wedding better than the last, the 'big' and 'fat' is making way for 'small' but 'intricate' and 'luxury' is metamorphosing into an entirely different meaning. Speaking of what's going to be trending this year, ahead we have five experts forecasting the top 10 wedding trends for 2018.

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Experts reveal the 10 biggest experiential marketing trends for 2018

With ‘experiential marketing’ gaining steady momentum across the globe, we wanted to talk to some experts in the events’ industry to highlight the major trends in experiential marketing for the year 2018. Ahead is a list of ten trends by 5 experts which will be revolutionising the marketing industry this year.

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5 events that have enjoyed the most loyal sponsors

There are several factors that contribute towards an ideal event- sponsor relationship. While some relationships are brief and non-committal, some events have been fortunate enough to enjoy a long and steady partnership with its sponsors. Ahead, examples of 5 events which boast of the most loyal sponsors.

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6 events in India that have stood the test of time

Just over a few years ago avenues for entertainment were very few and restricted. Fast forward a decade and people are spoilt for choice! Literature, music, comedy, Bollywood or sports, whatever be your interest you can explore it with a likeminded community through various events and experiences. But this way was paved by some resilient folks who took a risk by investing in events that went on to become India's pride and glory. Ahead, we pay homage to six such events that have been going strong for at least over a decade. And if you still haven't attended these, now is as good a time as any to whip out that bucket list!

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Voila F9 Gourmet launches 60,000 sq ft. commercial kitchen in Hyderabad

Contract Catering company Voila F9 Gourmet claims to have launched India's largest commercial kitchen. The facility is spread over 60,000 square feet on a 2 acre plot and is located in the financial district of Hyderabad. It has a peak capacity to produce 50,000 meals everyday.

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