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Latest Articles in event tech

Building brand image through events: Azhar Morani, Dome Corporates

For any successful event, it is compulsory to choose the right audience along with the suitable platform, writes Azhar Morani, Division Head, Dome Corporates.

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LinkedIn introduces new tool for event organisers

Event organisers will have the ability to create and manage a public event page, invite their connections, and update attendees with information.

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Exhibitions is a growing segment and we see a tremendous opportunity there: Kanika Hasrat, GM, Taj City Centre, Gurugram

In an exclusive with BW Applause & EE, Hasrat spoke about her new stint and how experiential and events are becoming top priority for this property. Read on.

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Strategies to boost brand awareness of your event

A strong event brand is the perfect vehicle for delivering your unique value proposition.

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