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Latest Articles in consumer events

ICCR hosts Indian classical music concert 'Sarod's Trail' in Kolkata sponsored by Titan

To promote Indian classical music 'Sarod's Trail' was launched by Dutta Roy Enterprise of Kolkata in collaboration with Indian Council for Cultural Relations (ICCR) under the Ministry of External Affairs. The Concert was hosted at Rabindranath Tagore Center ICCR Kolkata on 3rd Feb 2017.

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Prose, poetry and prolific thoughts at 5th Delhi Literature Festival 2017

The 5th Delhi Literature Festival 2017 (DLF 2017), was celebrated from 10th to 12th February, 2017 at Dilli Haat. The festival was co-organised by the Indian Public Library Movement with the support of Mrs Ratan Kaul and Parull Mahajan as advisors.

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Get ‘Tapped’ at second edition of craft beer festival at Juhu shores

A beer garden is setting up, the taps are getting ready to pour and Mumbai city is set to get “Tapped” with a spectacular view of the Arabian sea at Razzberry Rhinoceros, Juhu Hotel, on Sunday, 26 February 2017. Start your Sunday sea side with a chilled pint of beer while you listen to some great live music accompanied by a variety of indulgent food.

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Tata Motors hosts two-day trucking expo 'Truck World' in Delhi, engaged 60k truckers so far

Furthering initiatives for an enhanced customer purchase experience of its Medium & Heavy Commercial Vehicles, Tata Motors showcased over 30 different commercial vehicles solutions, from the haulage to construction, including key technologies and services, at its Advanced Trucking Expo 'Truck World' in New Delhi.

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Hike Messenger sponsors Rider's Music Festival, 20+ brands and 16+ performers onboard

With more than 20+ brand associations and partnerships, 16+ artists and multiple experience zones including grub stations, flea markets, gaming arena, adventure zone Rider’s Music Festival is all set to kick off its first edition in the capital. The festival is a property of Red FM and is being organized by Phoenix Live. Hike Messenger is the title sponsor.

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Jossbox executes superhuman themed Zumba concert for Tetley Green Tea, enters Guiness

Jossbox, a digital media and content agency recently executed a Zumba event which broke the Guinness World Record for most number of people wearing capes during Boomerang, a Zumba concert specially conceptualized for the launch of Tetley Super Green Tea by Tata Global Beverages.

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Debut edition of Poker Sports League to feature 12 teams and 3.36 cr prize money

India’s first ever professional poker tournament league ‘Poker Sports League’ announced the final teams and owners for the inaugural edition. Brainchild of Amit Burman, Anuj Gupta and Pranav Bagai, the Poker Sports League will focus on intellectual and mind challenges to popularize Poker. In the first edition, Poker Sports League (PSL) will consist of 12 teams out of which 7 teams were announced in December.

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Fanta wraps Chennai Metro in orange to influence consumers on the go

Fanta, India’s popular orange flavoured soft drink brand has added fun, rush and enthusiasm into the lives of Fanta lovers by promoting themselves on JCDecaux’s Chennai Metro Train which is one of the premium medias in Chennai, ensuring a greater impact.

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Freedom and brotherhood is what Rider's Music Festival celebrates- Nisha Narayanan, Red FM

Rider's Music Festival, an event aimed at the spirit of freedom and brotherhood, is ready to pitch camp in the capital on the weekend of 18th and 19th February 2017. An initiative of Red FM the event is being managed by experiential agency Phoenix Live at JLN Stadium. Nisha Narayanan- COO, Red FM, shares her personal account of this concept where biking meets music.

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11th Krackerjack Karnival anticipates 20,000 visitors and 120 exhibitors

Krackerjack Karnival returns to the city with an array of entertaining, engaging and educational activities for the whole family. To be held during 18th – 19th February, 2017 at the Oysters Beach Water Park, Gurugram, Haryana, the two-day festival will feature a multitude of exciting elements all packaged together in a single event.

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