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Taniya Tikoo

Taniya Tikoo is correspondent with BW Businessworld

Latest Articles By Taniya Tikoo

The evolution of music tourism in India

While India boasts of its rich cultural heritage and attracts many international travellers for the same, back home it has now started taking pride in matching top notch global music festivals.

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Rise of comedy gigs indicates India’s large appetite for satire

Over the last few year India has witnessed a boom in comedy as a form of entertainment. With the likes of AIB roasts, podcasts, and YouTube stars like Kannan Gill, Biswa, and Kenney Sebastian merging comedy with creativity, comedy has become a coveted alternate profession in India.

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Holi Special: The most colourful Holi experiences in the country this year

As you grow older you realize how Holi is so much more than just a bout with waterguns and balloons or a quest to out-ambush the other. Holi is an experience full of energy and vibrancy, one that is being embraced by the world in the most beautiful ways. EE brings to you a great line up of Holi parties from across the country that you can’t afford to miss. From live band performances, international Dj’s, rain dances and best of food these parties have everything to give you the best Holi experience this season. Pick one closest to you!

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Germany's palaces, parks & gardens are apt for fairy-tale weddings- Romit Theophilus, Director, GNTO

With the capital, Berlin being one of the top party destination in the world, Germany is getting lot of attention from Indian event organisers. The latest trend being the fairy tale themed destination weddings in German castles. Romit Theophilus, Director India, GNTO (German National Tourist Office) believes Germany is a country which has something to offer to everyone. In an exclusive interview with EE, he discusses the immense tourism value of Germany, and what it has to offer to India.

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“We will occupy the Indian market”- Robin Coupar, Global Brand Ambassador, Glen Grant

Aspri Spirits is launching Glen Grant (10 Year Old) in India that has won two of the highest accolades in the Whiskey world. The ‘Most Coveted Single Malt of the Year 10 Years and Under’ and a ‘Liquid Gold’ score of 96 out of 100 in the 13th edition of Jim Murray’s Whisky Bible, for the fourth consecutive year. In an exclusive interview with EE, Robin Coupar, Global Brand Ambassador talks about: The niche the brand aims to carve in the Indian Market, the audience they are eyeing and their long term goals.

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Craft beer has a unique style and taste, which can only be enjoyed if poured right: Anuj Kushwah, Witlinger Beer

Craft Beer Brand Witlinger has launched its ‘Now Rolling’ initiative which is the first of its kind concept in India. Driven on enhancing consumer knowledge and generating awareness on beer drinking habits to create an authentic experience of crafted beers, the campaign aims to target beer lovers with an interesting awareness drive around the craft beer experience. In an exclusive interview with EE, Anuj Kushwah talks about Witlinger’s ‘Now Rolling’ campaign, the unique ‘Wit-parties’ and the placement of the brand in the Indian market. Excerpts from his interview.

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India Beach Fashion Week is the perfect partner for Crocs: Deepak Chhabra, MD, Crocs

The fourth edition of India Beach Fashion Week (IBFW), Asia's premier resort-wear fashion event, will be a “Croc walk” for fashion lovers this year. A stylish and experiential destination fashion week, the event will have associate sponsor Crocs showcasing its new collection by Bollywood biggies. In an exclusive interview with EE, Deepak Chhabra discusses Crocs’ association with IBFW, their spring-summer collection and the change in the brand’s placement in the market.

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Consumer loyalty rests with the content and creator- Samir Bangara, CEO, Qyuki

With an aim to become the largest online broadcasting network for youth in India by empowering creators and creating businesses with a soul, Qyuki aspires to keep at the cutting edge of discovering and backing 'what’s new'. CEO Samir Bangara shares the idea that led to Qyuki, its vision and its success with the recent event Jammin. Excerpts from his interview.

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Besides entertainment our event must take care of the environment- Anirban Ghosh, Chief Sustainability Officer, Mahindra

The iconic Mehboob Studios in Mumbai witnessed Asia’s biggest celebration of blues music with the 7th Mahindra Blues Festival oranized by Oranjuice Entertainment. Each year, the festival has treated its fans to an extraordinary set of blues music providing soulful singing. This year was no less; with high expectations of a blues fiesta, the festival got off to a flying start with the musical stars, with a key focus in Mahindra’s commitment towards sustainability. In an interview with EE, Anirban Gosh, Mahindra’s Chief Sustainability Officer talks about Mahindra’s going green initiative, where each and every element of the festival was organised keeping the environment as the priority. Excerpts from his interview.

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I have tricks up my sleeve no one in the world has seen before- Illusionist Karan Singh

He might just be sitting next to you in your metro ride and could know your deepest darkest secrets. He elevates magic to a next level and calls it mind reading. Karan Singh, a mind reader, a hypnotist who has mixed traditional magic tricks with psychology and human behaviour has been mesmerising his audience since 2003, he believes that the days where stereotype attached to magic of cutting people in half and making scantily clad women disappear have now long gone. He belongs to a new era of magic which has more to do with mind tricks. In an exclusive interview EE he talks about his eccentric profession and life as a magician.

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