Wizcraft executes Golden Jubilee celebration of Punjab's statehood
India’s foremost event management company, Wizcraft, made the golden jubilee celebration of Punjab’s statehood an evening that many would remember for a long time.
With a larger than size set-up that boasted over 13000 sqft of 3D mapping with content especially created for the celebrations, a curated theatrical showing the journey of Punjab through the ages a thematically designed laser show and extravagant fireworks, Wizcraft, a pioneer in creating impactful brand marketing strategies and world class live events, came up with these revolutionary ideas with a conscious effort to combine modern technology with cultural acts, to demonstrate the progress that Punjab has made, ever since it attained its statehood 50 years ago.
Held at the newly revamped Town hall complex in Amritsar, which was inaugurated last week by Chief Minister of Punjab Sardar Prakash Singh Badal,the evening hosted other key guests including Hon'ble Union Minister Arun Jaitley, Deputy Chief Minister of Punjab Sardar Sukhbir Singh Badal and other Corporate and Sporting personalities.
Commenting on this historic day and its significance Sandeep Mehta, Vice President, Wizcraft International Entertainment said, “Building immersive experiences, is a unique skill that we at Wizcraft take joy and pride in. This day is not only historic to Punjab, but also to the whole country, and we are extremely happy with the overall execution and experience that we had at Amritsar. The passion, with which the whole team worked round the clock to create this magnificent spectacle, is truly remarkable and all the accolades truly belong to them.”
A four level stage including a unique water stage was created at a busy road junction for this momentous event. For the first time in the country, a customized sky projection with usage of multiple lasers created an immersive experience, that left people in awe, as they witnessed the hi-tech laser show accompanied with spectacular 3D mapping on a large format, (270 feet by 50 feet), throughout the show.
The event celebrated the rich legacy and culture of Punjab, a state that has for long contributed immensely to Indian agriculture sector, and fast becoming an important contributor in other industrial areas.
Those in attendance also got to know more about Punjab, via a grand 20 minute theatrical tribute to its rich heritage and legacy- from the victory over Mughals to the creation and celebration of Punjabi Suba. This was followed by performances by legendary superstars from Punjab - Gurdas Mann and JaspinderNarula. A customized light and sound show with laser and Fireworks created the grand finale act of the event that had more than 300 performers and dancers, participating in this grand celebration.
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