Vibgyor designs and manages booth for NYX at Beauty India Exhibition in Mumbai
Nyx recently participated in Beauty India Exhibition and collaborated with Vibgyor Brand Services to conceptualize and execute the same at Bombay Exhibition Center for three days on 27th- 28th March 2017.
NYX Professional Makeup is a global cosmetic brand headquartered in Los Angeles. The brand is available in over 60 countries through a wide range of retailers consisting of specialty beauty and fashion stores, freestanding shops, and beauty supply stores.
Vibgyor Brand Services, a leading experiential marketing agency, conceptualized and executed a stall for NYX at Beauty India Exhibition in Mumbai.
Vibgyor created an 8mX9m stall to complement with brand’s identity of pop colors and youth connect. A gondola end product display was created to stimulate client’s interest leading to increased number of foot falls. Fun makeovers were done for walk-ins at the zone attracting a huge number of target audiences who further got to see the product display showcasing latest collection and trends from NYX.
The set up was beautifully fabricated that resulted in attracting a lot of walk-ins during the course of the 3-day exhibition.
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