Vibgyor curates The Photographic journey of Raghu Rai at Delhi Photo Festival


Delhi Photo Festival, a biennial photography festival organized by Nazar Foundation was held at Indira Gandhi National Centre for the Arts (IGNCA) in Delhi from October 30th – 8th November, 2015. Delhi Photo Festival is in the third edition, curated by photographers Prashant Panjiar and Dinesh Khanna under the aegis of the Nazar Foundation. The first two editions of the Delhi Photo Festival were in partnership with the India Habitat Centre and were hosted at the IHC. The third edition’ theme was Aspire.

A nine day long DPF included various programs and exhibitions by renowned artists and photographers exhibiting their work, talk shows by leading international and national photo practitioners, seminars & discussions and education outreach programs through various workshops for children.

Raghu Rai, a known photographer had exhibited some of his beautiful pictures and  launched a book “ India Through The Eye of Raghu Rai” at the festival clicked entirely using Gionee Elife E8. He travelled from Kashmir to Kanyakumari capturing the essence of India through the phone lens. Since Gionee Elife E8 comes with 24-megapixel primary camera on the rear, the whole idea was to bank upon the feature of the phone, by associating with famous photographer and highlighting the features and creating brand awareness about the product.  Delhi Photo Festival was the right platform for Gionee to showcase their product.

Vibgyor Brand Services organized and executed the exhibition for Gionee. Praveen Kumar, Account Manager at Vibgyor said, “We have been associated with Gionee for very long and have organized and executed many big events for them. Organizing an exhibition for Gionee at DPF exhibiting Raghu Rai photographs was a proud moment for all of us and we hope our association with them goes for long”


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