The Jio MAMI Mumbai Film Festival with Star expands its global footprint
The festival takes another step towards global expansion by partnering with The Hollywood Reporter and Festival Scope.
The Mumbai Academy of Moving Image (MAMI) takes another step towards strengthening the global footprint of the JIO MAMI Mumbai Film Festival with Star by collaborating with two leading international platforms, The Hollywood Reporter and Festival Scope.
The Hollywood Reporter (THR) will bring editorial heft to the festival bulletin this year. Their wide circulation, vast international database, unparalleled access and clout will push MAMI into the consciousness of an audience it has not accessed earlier. In addition to this, MAMI has also partnered with Festival Scope, a significantly new entrant in the international film circuit, which prolifically covers film festivals worldwide and provides independent films an opportunity to increase their visibility. This year for the first time MAMI will be offering the films in its competition sections (International competition and India Gold) on this platform for select press.
Both collaborations are aimed at widening the reach of the Jio MAMI Mumbai Film Festive with Star and adding to the experience of the delegates and the press at the festival.
Smriti Kiran, Creative Director said, "These are relationships we have worked on for the last 3 years. We are not in a rush. Both as a festival and as an academy we are clear about what we want and are very quality conscious. THR and Festival Scope and leaders in their arenas were as passionate about working with us as we were about working with them. This is what made us overcome all challenges and come together. THR will alter the way festival bulletins are written at MAMI improving the delegate experience and festival scope will infinitely help the accredited media in navigating the festival better and more efficiently."
Kevin Cassidy, International Editor, The Hollywood Reporter said, “Since it launched two decades ago, the Mumbai Film Festival has evolved into a must-attend event for the city's cinephiles and general public. By bringing the best of Indian and world cinema together, over the years, the festival has honored and showcased the works of a wide range of filmmakers, from Asian masters like Jia Zhangke and Zhang Yimou to Hollywood icons like Oliver Stone and Paul Schrader. With Mumbai being India's film capital, it is only natural that the festival serves as a great meeting ground where leading players of the Indian industry interact with their visiting foreign counterparts. India has the world’s largest film industry in terms of number of films produced, with over 1,900 films produced annually across 20 languages. According to a recent report by Motion Picture Association and consultants Deloitte, the size of the Indian film industry in 2017 was estimated at $2.3 billion. This figure is estimated to reach $3.1 billion by 2022, reflecting a compound annual growth of 6 percent. The robust growth projected for the Indian film industry only reaffirms the importance of nurturing the Mumbai festival as it celebrates its 20th anniversary.”
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