TIC to execute 4th Tata Motors T1 Prima Truck Racing Championship themed 'Junoon-e-Trucking'
Specially developed Prima Race Trucks, built for the 4th edition of Tata Motors T1 Prima Truck Racing Championship, were flagged off at Jamshedpur, by the Tata Group Chairman, Mr. Natarajan Chandrasekaran on the 178th birth anniversary of Tata group founder, Jamsetji N Tata.
Founder’s Day is celebrated on March 03 across the Tata Group to memorialise the life of the Tata group Founder Jamsetji Nusserwanji Tata and his contribution to India. The Founder of the Tata group with his powerful vision inspired the steel and power industries in India, set the foundation for technical education, and helped the country leapfrog from backwardness to the ranks of industrialised nations.
Considered as the F1 of Truck Racing in India, the T1 Prima Truck Racing Championship is a grand spectacle of Tata Prima race trucks battling it out against each other. Having kicked-off TRP 2.0, under a new theme of ‘Junoon-e-Trucking’, Season 4 will once again see Indian truck drivers compete against each other for ultimate glory.
TRP 2.0 is one of the country’s most comprehensive motorsports driver training and selection programs conceptualized and conducted by Tata Motors, executed by experiential agency TIC. Through TRP, Tata Motors is training Indian drivers to excel in the sport and in their respective professions.
Season 4 of the T1 Prima Truck Racing Championship on Sunday, March 19, 2017, at the Buddh International Circuit (BIC), Greater Noida.
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