Streax engages hair styling professionals at hair show 'Hair & Beyond', introduces Marigold collection
Streax Professional, the hair products brand specially crafted for salon professionals and technicians, launched its Spring Summer 2018 Collection ‘Marigold’. The collection was launched at Streax Professional’s exclusive mega hair show ‘Hair & Beyond’ that inspires aspiring and practicing hair stylists to be creative in the field of Cut, Colour & Style.
Announcing the launch of the new collection, Rochelle Chhabra, Professional Division Head, Hygienic Research Institute said,“Streax Professional Spring Summer 2018 Collection ‘Marigold’ has has been launched keeping in mind the latest trends in colour hues and customer demands this season. Brighter, bolder and spicier shades are much in demand today and we are happy to have these chic shades in our hair colour range, this season.”Talking about the Hair & Beyond Campaign, she said,“Hair & Beyond is a remarkable campaign that focuses on educating and updating the hairstylists and aspiring beauty technicians about the latest trends in colouring and styling techniques. It is important to train our partners to know the best of hair colour trends so that they can achieve complete customer delight.”
Yolly Ten Koppel, International Creative and Technical Director of Pivot Point International and the recipient of multiple awards for her styling, was part of the Hair & Beyond seminar in Delhi, where she unveiled the Marigold collection and empowered the professionals by sharing world-class hair styling techniques and tips. Yolly Ten Koppel, known for her trendsetting vision and extraordinary skill said, “Streax Professional has launched chic and trendy hair colours for this season, that will be absolutely great if styled by the right set of hands. Hair colour needs the right technique and skill to come out beautifully which is why, I am very proud to be part of Hair & Beyond where I can share my knowledge with future stylists. It is wonderful to see such young and enthusiastic talents willing to experiment with newer shades and techniques, keeping in mind the latest trends.”
Bollywood actress Sonakshi Sinha strutted the ramp flaunting the Streax Professional Spring Summer 2018 hair shades and took the glamour quotient a notch higher.
Streax Professional aims at providing hair professionals in other cities as well an opportunity to learn directly from the hair styling gurus. Streax Professional has already conducted a Hair & Beyond Seminar in Mumbai with International Celebrity Stylist Joakim Roos, and will further be conducting seminars across multiple other locations i.e. Kolkata, Lucknow and Chandigarh. Streax Professional has also appointed Joakim Roos,internationally renowned hair styling guru from Sweden, popularly known as “The King of Hair” andYolly Ten Koppel, on the panel of its Chief Hair Dresser.
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