Maruti Suzuki and JK Tyres partner with Uttarakhand Adventure Car Rally


For the second consecutive year, Uttarakhand Tourism Development Board is

co-organizing the Uttarakhand Adventure Car Rally. With the rally, the

mountain state has brought motorsport firmly back on its tourism calendar.

The Second Uttarakhand Adventure Car Rally will run from February 1 to

February 4.

Uttarakhand relies on tourism as its economic mainstay, and the focus of

the rally is on getting tourists back to its green vales after the

devastating floods in June 2013. Secretary Tourism Mr Uma Kant Panwar said

motorsport is a valuable addition to Uttarakhand’s adventure portfolio,

targeted at mid and high-end tourists.

“The rally, which is organized on international standards, showcases to

the world that the roads in the state are great. The rally will pass by

some of our most loved tourism hotspots like the world-class ski resort at

Auli, and Ramnagar, which flanks the Jim Corbett National Wildflife

Park,” said Mr Panwar.

The Uttarakhand Adventure Car Rally will have 35 teams driving cars and

SUVs, going across about 1,000 kilometers in the state. Each team will

comprise a driver and a navigator.

In order to ensure that there are no traffic disruptions, Uttarakhand

Adventure Car Rally will follow the Time- Speed-Distance (TSD) format. This

is the sober form of motorsport that allows competitors to go slow in

thickly populated areas, and stick to specified speed limits at all times.

The Uttarakhand Adventure Car Rally will touch some of the most beautiful

tourist hotspots of the state. It will begin from Dehradun on February 2

and move via Dev Prayag, Karan Prayag, Rudra Prayag and Nand Prayag to the

ski resort at Auli. With newly-laid out, smooth roads, the picturesque

drive leads to the celebrated snow-tops, a delight for skiers and

sight-seeing. On the way is Shivpuri, which draws huge domestic and foreign

tourism for white water rafting.

On Day Two, the rally will come down from Auli to Ramnagar, which flanks

the Jim Corbett National Wildlife Park, again a tourist hotspot. The rally

will end at Dehradun on Day Three.

Mr Uma Kant Panwar said that the rally marks the resurgence of tourism in

the state. “Uttarakhand has world-class holiday destinations for families

and youth alike. The roads are good again, and we invite all tourists to

enjoy the unique holiday experience here,” he said. Uttarakhand Adventure

Car Rally adds to the state’s adventure tourism calendar, along with

skiing, mountaineering, white water rafting and mesmerizing encounters in

the wildlife parks.

The rally is being organized by Himalayan Motorsport. This is a Shimla-based motorsport club which organizes the Raid De Himalaya, one of

the top-ten toughest rallies of the world. Uttarakhand Adventure Car Rally

is being supported by Maruti Suzuki and JK Tyres.

Mr Vijay Parmar, the president of Himalayan Motorsport, said that after the

internationally popular Himalayan Rally, motorsport has been re-started in

Uttarakhand on a small scale. "Motorsport has great potential to grow in

Uttarakhand, and will showcase its excellent tourism destinations

nationally and internationally. The state has a super network of roads, and

more roads are being constructed in highly picturesque locales," he said.

The Himalayan Rally, which used to go through Uttarakhand, was last

organized almost 25 years ago.

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