Kingfisher Ultra Show Stopper initiative
Kingfisher Ultra attempts to move a step closer to its patrons with the launch of its latest digital activation- #KFULTRAShowStopper. Orienting fashion enthusiasts to the brand’s glamorous facet, KF Ultra Show Stopper is an initiative that bridges the world of a commoner to the world of spotlights.
As a part of the Kingfisher Ultra Bengal Fashion Week, the KF Ultra Show Stopper gives consumers the opportunity to live the life of Show Stopper for a day. Right from the make-up to a designer’s specially made outfit to the ramp walk, Kingfisher Ultra guarantees to create a memorable experience for the winner.
All one has to do is log on to Kingfisher’s Twitter handle and send in their captivating picture using the hashtag #KFUltraShowStopper. The best picture will be handpicked by a leading ace designer based on various parameters and the winner will be given a once-in-a-lifetime chance to walk the ramp for that designer during the upcoming Kingfisher Ultra Bengal Fashion Week.
After receiving a phenomenal response at the Kingfisher Ultra Hyderabad International Fashion Week that took place last year, the KF Ultra Show Stopper is all set to scale new heights. As an appealing consumer engagement, the activity aims at giving participants a taste of the luxe and glamorous world of fashion. The contest #KFUltraShowStopper is routed through social media and can be accessed on Kingfisher’s Twitter page www.twitter.com/
Over 12 designers, including the leading Indian designers Manoviraj Khosla, Rocky S, Mona Pali, Jattinn Kochhar and many more to showcase their creative edge at the three day fashion show taking place from Feb 21st – 23rd.
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