Jeep India powers India Beach Fashion Week and Festival 2017
In the shimmery sands of the beaches in Goa, get ready as India Beach Fashion Week and Festival 2017 powered by Jeep is all set to unveil its spring/summer resort and bridal couture starting March 6, 2017.
In the last 3 Seasons, IBFW has been successful to create a niche in this segment . This season of IBFW will witness a host of talented designers showcasing their latest trends in beach wear and bridal couture. A number of new age young designers are debuting on the ramp, hoping to display their creativity and alluring fashion line over the three day event with buyers, top celebrities and HNIs from across the globe.
This season the India Beach Fashion Festival will have fashion designer Anupama Dayal opening the festival. The festival promises three days of fashion which will focus on men’s fashion, destination bridal couture and a grand finale. The festival will showcase exclusive collections from top designers like Arjun Khanna, who will be leading the finale show on the first day. His collection will focus on exclusive men’s wear at an offsite location. Day two will feature exquisite destination bridal wear. The finale show showcases Shyamal and Bhumika present the ultimate destination bride. The final day will have a mix of couture with the finale show by Suneet Verma who will present the resort bride collection.
Pallav Ojha, Chief Innovator & Co Founder at Beach Worldwide says, “IBFW is Asia’s largest resort wear fashion week and one of the most sought after destination fashion week in India for both renowned designers and new talent, alike. We have a mix of fashion shows and knowledge forums like Future Fashion Conclave and networking sessions like Sangria by the Sea, to offer a wholesome experience for attendees and participants. The designers find a unique selling platform via the Lighthouse Arena with Indian and international buyers and HNI audience.”
Commenting on the association, Head of Marketing, FCA India, Rahul Pansare says, “Jeep India is excited to be a part of the India Beach Fashion Week. For 75 years, the Jeep brand has embodied luxury, freedom, adventure and the rugged outdoors. Now, we are providing our customers with an all-new luxurious offerings in India and are happy to associate with fashion and lifestyle. It gives us immense pleasure to kick off this partnership with some of the best fashion designers in the country”
Speaking on the association Deepak Chhabra, Chief Executive Officer, Crocs India says, “India Beach Fashion Week has emerged as Asia's largest consortium of designers under the same category. We believe that this festival will be a good opportunity to connect with an engaged and targeted audience. We are excited that this collaboration will help us reiterate our brand’s ethos of creativity, playful energy and love for fashion.I am confident that this show will be a spectacular success."
Commenting on the association, Sneha Mayekar, Marketing Manager, Invisalign says, “Align Technology, the makers of Invisalign clear aligners is glad to associate with India Beach Fashion Week SS’2017 as their “Beautiful Smile Partner”. Individuals associated with the lifestyle, fashion & entertainment industries are constantly engaged in a very demanding eco-system where they must put their best self forward. And certainly looking glamorous comes easy to those who have a beautiful smile. The Invisalign system is virtually invisible and removable option for teeth straightening that let’s one live life without interruptions, all while achieving a best smile. We look forward to this association with India Beach Fashion Week SS’2017.”
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