Inextis Events bags two wins at mCube Awards 2017
Four year old experiential agency Inextis Events has bagged the award for 'The Best Marketing Startup of the Year' at the recent mCube Awards 2017. The company has worked with brands like Tata Motors, HPCL, Reliance in the past.
Other than the win at mCube, Inextis has also bagged another award for its ‘Tata Zest Record Run Campaign’- Best Multi Channel campaign by/for an Automobile enterprise. The company also won EEMAX Award for the ‘Best use of Digital Marketing for an Event or Activation’ for the same campaign.
On the occasion, Dhruv Davar, CEO, Inextis Events shared, “I have always believed that an idea is a delusion without proper execution. This has been my business philosophy and today it feels great to see that this belief is recognised and appreciated by the industry. It is a great achievement for us and this wouldn't be possible without the support of my team and our respected clients who have also shown their trust in our ideas. I congratulate all of them for this achievement.”
The company claims to have 98.4% client retention, which they say is very difficult to maintain keeping in mind that the event industry doesn’t work on retainership model, where the chances of retention are huge.
The jury for the mCube marketing awards programme included marketing personalities like Arun Malkani (Chief Marketing Officer at IIFL), Vani Dandia (Marketing Director-Indian Snacks & Foods at Pepsi Co India), Naveen Kukreja (Co-Founder & CEO at Paisabazaar.com & Group CMO at Policybazaar.com), Rachna Prasad (Chief Marketing Officer at Oxigen Wallet), Matthias Wurster (Vice President of Marketing & Business Development at Unlimit by Reliance), Sugato Banerji (Head of Marketing at Videocon D2H), Poonam Vijay Thakkar (Head of Marketing, Brand & Digital Communications at Aditya Birla Money-MyUniverse), Madhu S Dutta (Head of Marketing & Digital at Raymond Limited), Sukhpreet Singh (Senior Vice President at DishTV by Zee Group), Sunita G.R. (Head of Marketing at Facebook), Sanjeev Dhiman (Group Chief Marketing Officer & Chief Digital Officer at Dr. Batra’s Healthcare), Aparna Lal (Digital & Social Media Marketing Lead at Microsoft APAC), Rahul Ramchandani (Programmatic Evangelist at Google), Vikrant Khanna (Founder & CEO at Cutting Edge Digital Pvt Ltd), Beena Koshy (Executive Vice President & Head of Advertising, Digital and Branding at Bajaj Electricals Ltd), Nandita Khaire (Consultant at RemBrand Consulting), Diptakirti Chaudhuri (Head of Marketing at Manipal Global Education Services), Navin Talreja (Founding Partner at The Womb), Sangeeta Thakral (Head of Communications and Marketing at Charities Aid Foundation (CAF) India), Nidhi Mahesh (Marketing Communication and Content Strategist at Nidhi Mahesh Consulting), Amit Daga (Managing Director at DBM Marketing India Pvt. Ltd.), Yogi Udgire (Director at Institute of Digital Marketing), Raj Sharma (Chairman at Majestic Research) and Anzaar Rana (Digital Marketing Strategist at Google).
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