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ITW Playworx UK and Wisden Cricket UK celebrate golden era of cricket

The event which was conceptualized by ITW Playworx UK brought a delightful evening for guests, sponsors and cricket enthusiasts wherein they interacted with the Cricket Legends and cherished the golden cricket era of the 80’s.

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ITW Playworx UK in association with Wisden Cricket conceptualized an invigorating evening called ‘Legends Between Wickets (LBW)’. This edition was held recently in The Kia Oval Cricket Ground, London. Cricket Legends of the era ‘Sunil Gavaskar’ and ‘David Gower’ had a face off reminiscing their on and off the field experiences for the first time. Both have fond memories of The Oval – David made 157* in his final Test against India, in 1990, while Sunil famously scored 221 here in 1979 (a brilliant innings only ended by a Gower Catch). 

The event which was conceptualized by ITW Playworx UK brought a delightful evening for guests, sponsors and cricket enthusiasts wherein they interacted with the Cricket Legends and cherished the golden cricket era of the 80’s. 

Manish Puri, Vice President, ITW Playworx Media & Entertainment Ltd. on launch of this initiative said, “The aim of being innovative at everything we do is helping us continuously achieve new milestones. After successfully crafting and executing various sports and entertainment led events, ITW Playworx is pleased to bring its own platform for cricket fans. When we were toying with the idea, we felt what better than bringing Cricket Legends on one platform to share their aspirational journey.”

Showing excitement on the initiative Ankur Sharma, Director, ITW Playworx Media & Entertainment Ltd. UK said, “Our endeavour is to ensure fans around the world get the best experience through various innovation across Sports & Entertainment. With the series “LBW”, the objective is to bring the legends of the game and cricket lovers together on a reputed ongoingplatform and what better than having the Former Legends of the Game, Sunil Gavaskar & Mr. David Gower. The platform (LBW) will focus on bringing eminent personalitieswho have contributed tremendously to enriching cricket as a sport over decades.”

The UK event was attended by: Mohit Burman (Co-owner, Kings XI Punjab and Chairman, Aviva Life Insurance Company India Ltd.),Dr. Ravi Mehrotra (Chairman, Foresight Group International Ltd.), Prajit Rajagopalan (Head-UK at HDFC Ltd.), Aaditya Rathod (Executive Director, UAE Exchange UK Ltd.) Percy Sethna (Country Head – UK, Indiabulls), Suchit Punnose(Founder & CEO, Red Ribbon Asset Management Plc), Arvid Pedersen (COO, Red Ribbon Asset Management Plc), Gurdev Jassi (Chairman, Sunrise Radio), Parul Goel(Deputy CEO & CFO Europe, Asia TV Ltd – Zee TV) to name a few.



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sunil gavaskar Mohit Burman ITW Playworx

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