Hyderabad Based Food-tech Company Launches Its New Offshoot
With the clear motive to grow together, Yumzy strives to offer a feasible and economical ordering process by paving the way towards providing a better service to restaurants and its customers with the best prices.
Yumzy, a direct-to-customer food technology company headquartered in Hyderabad has been making commendable strides to help restaurants grow within the Indian F&B ecosystem. Their primary motto is to grow in harmony, thus they act as a backbone to the hyperlocal restaurants in emerging cities like Guntur and Vijayawada.
Suresh Redyam, the Founder and CEO of Yumzy said, “The app is now serviceable all across Guntur and Vijayawada listed with all restaurants partnered with the association. With customers being used to food delivery apps, we’ve designed Yumzy on a similar UI notion to ensure a hassle-free user experience.”
Being an innovative and advanced food-tech platform in the market Yumzy has lately launched its two products namely YumzyX and the Yumzy App. Both play a pivotal role in the existing Indian food ecosystem. While YumzyX is helping restaurants streamline their operations and food delivery orders, the Yumzy app is making its customers aware of the benefits they can get by placing orders directly from the restaurant. This unique combination is aiming to create a positive disruption in the F&B industry as there is a need to help the restaurants and customers achieve the optimum balance.
“Besides food ordering, Yumzy gives more add-on features like direct marketing, data analysis, on-call ordering, and logistic support. It’s much more than a food delivery app for restaurateurs,” said Akash Shah, the CTO, and Co-Founder of Yumzy.
The key hindrances in the Indian food industry are pertaining to the restaurant owners being extremely dependent on the existing food aggregators like Zomato and Swiggy. After the precarious effects of the pandemic on the economy and food industry, there was a dire necessity for restaurants to continue their operations even during the lockdown. As a result, food aggregation was in high demand. When the demand for food aggregation increased the commissions on food orders were also increased.
This explicitly reflects that the restaurants had to combat inflation to avoid the heavy loss of revenues. To help the restaurants overcome the potential and current problems in the industry Yumzy collaborated with APHA (Andhra Pradesh Hotels Association). This collaboration is indeed beneficial for hyperlocal restaurants as it ensures that all the participating restaurants will get listed on third-party apps at the lowest prices. This, in turn, would offer leeway for escaping the hefty commissions.
All participating restaurants will be ensuring the lowest prices on the Yumzy app compared to the other existing food delivery applications, claimed the officials. “Providing the best deals available, restaurants will now offer discounts and cashback to their customers directly,” Mahanth Mallikarjuna, Investor & advisor at Laalsa stated.
Thus, with the clear motive to grow together, Yumzy strives to offer a feasible and economical ordering process by paving the way towards providing a better service to restaurants and its customers with the best prices.
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