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Fountainhead MKTG executes virtual product launch for Canon India

The virtual event was captured from two different locations and merged seamlessly to mark the launch of Canon India’s two flagship full-frame mirrorless cameras and EOS R series accessories.

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Fountainhead MKTG recently planned and executed a virtual launch for Canon India's EOS R5 and EOS R6 cameras. The virtual event was captured from two different locations and merged seamlessly to mark the launch of Canon India’s two flagship full-frame mirrorless cameras and EOS R series accessories. 

“Every crisis presents an opportunity for businesses to think differently and adapt to the changing landscape. Going forward, we are focused on becoming more agile, changing with new dynamics in the market and evolved customer requirements,” said  Kazutada Kobayashi, President and CEO, Canon India.  

“From devising a complete pre-promotion creative plan across all possible platforms to producing an end-to-end launch show, we stand united with Canon India and believe in turning every challenge into an opportunity. The communication plan of these new products also truly reflects our spirit towards the overall experience – BORN TO RULE,” said Pooja Sodhi, VP & Regional Head North, Fountainhead MKTG.



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