Events & Experiential business is significant contributor to country’s economy: Rajiv Kumar, Vice Chairman, NITI Aayog

The Vice Chairman of the Aayog also launched ‘The Health and Safety Report 2019’ written by Khushroo Kekobad at EEMAGINE 2019.


Events and experiential industry’s biggest extravaganza- EEMAGINE 2019, kicked off with enthralling enthusiasm and energy as delegates from all over the country came to be a part of it. 

The event was graced by several eminent personalities. In his keynote address at EEMAGINE 2019, Rajiv Kumar, Vice Chairman, NITI Aayog spoke about the need to bring innovation in business. He said the experiential marketing business is not merely entertainment, but a significant contributor to the country’s economy.

He suggested the audience to prepare their business in dollars. This would help the business to know where it stands in the international market, which would eventually lead to its growth according to the market standards.

The Vice Chairman of NITI Aayog also launched ‘The Health and Safety Report 2019’ written by Khushroo Kekobad, the owner of Live on Stage Entertainment.

“It is the need of the hour to work upon the health and safety of the people of India”, added Kumar.

Tags assigned to this article:
rajiv kumar niti aayog EEMAGINE 2019

Around The World

Our Publications