EEMA conducts boot camp for EMDI post graduates


The Event and Entertainment Management Association (EEMA) recently conducted a boot camp for EMDI post graduates on campus. With the objective of getting the generation next ready for the event and entertainments industry, the boot camp saw industry experts Sabbas Joseph, Brian Tellis, and Sameer Tabaccowala addressing the participants through sessions on diversified issues within the industry.

Speaking about the camp, Sushma Gaikwad, Director Ice Global, and Vice President west, EEMAwho is also a coach and a behavioral therapist conducted an two hour experiential and behavioral workshop on the Secret ingredients to success. Speaking about her experience she said, “The EEMA boot camp was organized for the graduating class of EMDI. The objective was to provide valuable insight on the industry as well as get the student’s future ready through experiential and behavioral workshops.”

Brian Tellis, Chairman, Fountainhead Entertainment Pvt Ltd, who interacted with students on the topic “Events - Your Creative Expressions”, had the following to say, “The Experiential Marketing industry is growing at a very healthy rate. To nurture and sustain this growth, it is imperative to attract and train talent. EMDI are working in this direction and the recent Boot camp was a good case in point. It was a pleasure meeting and sharing my experiences with the current batches of students. They hold promise and could be an integral part of this growth story."

The sessions with the students were followed by an extensive question and answer round that allowed the participating to get an insight about the functioning of the events fraternity. Sameer Tabaccowala, CEO, Shobizwho addressed the students on the topic, “Expectations from Gen Next” shared his experience at the camp and said, “It was great talking to the graduating class at EMDI. Always good to talk to the Next Gen. It reminded me of my beginning in the event industry 25 years back (this week actually). They had very good questions to ask & it shows that they are ready for the Event World. Getting them to understand on what is expected of them in the coming years was a nice topic for me to talk on & hope that they all work hard & contribute to & learn from the companies that they join.”

Speaking about the future of initiatives like these from EEMA, Sabbas Joseph Director, Wizcraft International and President, EEMA said "EEMA is committed to educating and nurturing future talent of the industry. We look forward to providing many more opportunities for EMDI students to learn from our collective experience".

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